Ecommerce UX/UI Specialist

Dr. Berg Nutritionals; United States; Remote; USD 100,000 - 120,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vision insurance

Paid gym membership

50% discount on all products

Job summary

A leading health and wellness company is seeking a hands-on Ecommerce UX/UI Specialist to enhance site performance and drive conversion optimization on Shop.DrBerg.com. This full-time role requires strong Shopify experience, with responsibilities including CRO ownership and site usability improvements. The ideal candidate will analyze data, perform A/B tests, and work collaboratively across teams to ensure a seamless user experience. Benefits include comprehensive insurance, remote work flexibility, and a commitment to work-life balance.

Qualifications

• 4+ years of experience working with Shopify or Shopify Plus in a production e-commerce environment.
• Proven ownership of CRO and site performance.
• Strong understanding of UX best practices for high-conversion e-commerce.

Responsibilities

• Own overall site conversion and checkout performance.
• Analyze user behavior and funnel performance using GA4.
• Plan and execute A/B tests across PDPs, cart, and checkout.

Skills

Shopify or Shopify Plus experience

CRO ownership

UX best practices

A/B testing frameworks

Analytical mindset

Tools

GA4

Rebuy

Recharge

Gorgias

Klaviyo

Job description

Ecommerce UX/UI Specialist at Dr. Berg Nutritionals

Pay Range: $100,000.00/yr - $120,000.00/yr

About Dr. Berg Nutritionals

Dr. Berg's Nutritionals is a leader in the health and wellness industry focused on addressing the root causes of health concerns. We offer a dynamic work environment with opportunities for growth, where you can contribute to helping millions achieve better health through education, premium supplements, and holistic practices like the Healthy Keto® diet.

Working with us, you'll be part of a globally recognized brand with a social media presence reaching over 42 million followers across platforms.

Be a part of an innovative and fast‑growing company that is passionate about transforming lives through education on health and wellness. If you thrive in a dynamic environment where your contributions make a real impact, this is the place for you.

Role Summary

We are seeking a hands‑on E-Commerce UX/UI Specialist to own site performance, conversion optimization, and Shopify execution for Shop.DrBerg.com.

This role is the single owner of site conversion, CRO execution, and Shopify UX performance. You will sit at the intersection of analytics, UX, and technical implementation — working closely with marketing, content, UX design, and engineering to deliver measurable improvements to usability, accessibility, conversion, and revenue.

This is not a strategy‑only or design‑only role. You will be hands‑on in Shopify, accountable for performance, and responsible for execution.

Key Responsibilities

Conversion & CRO Ownership

• Own overall site conversion, cart conversion, and checkout performance
• Analyze user behavior and funnel performance using GA4, heatmaps, session recordings, and internal analytics
• Define, prioritize, and execute CRO initiatives tied to measurable outcomes
• Plan, execute, and analyze A/B tests across PDPs, cart, checkout, and merchandising
• Own day‑to‑day UX execution in Shopify Plus (themes, templates, Liquid, JS, CSS)
• Manage live and staging themes, deployments, and QA
• Implement UX improvements with performance, accessibility, and scalability in mind
• Lead incident response when site performance, checkout, or apps cause risk

• Rebuy (upsells, smart cart, personalization)
• Recharge (subscriptions)
• Global‑E (international UX)
• Gorgias, Klaviyo, and other Shopify integrations
• Troubleshoot conflicts, coordinate with vendors, and manage upgrades safely

Accessibility & Performance

• Own ADA / WCAG compliance enforcement at the site and code level
• Monitor and improve site speed, Core Web Vitals, and performance metrics
• Ensure accessibility and performance improvements do not regress during releases

Required Qualifications

• 4+ years of experience working with Shopify or Shopify Plus in a production e‑commerce environment
• Proven ownership of CRO and site performance
• Strong understanding of UX best practices for high‑conversion e‑commerce
• Experience with A/B testing frameworks and experimentation
• Familiarity with ADA / WCAG compliance standards
• Strong analytical mindset with the ability to translate data into action

Preferred Experience

• Experience with Rebuy, Recharge, Algolia, Yotpo, or similar tools
• Experience in high‑SKU, bundle‑heavy, or subscription‑based e‑commerce environments
• Experience working with international storefronts or Global‑E
• Experience in health, wellness, or other regulated product environments

How Success Is Measured

• Improvements in site conversion rate, cart conversion, and checkout completion
• Reduced friction and drop‑off across key funnel steps
• Improved Core Web Vitals and site performance
• Stable, accessible, and reliable Shopify releases
• Reduced incident frequency and faster resolution when issues occur

Benefits

• Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company
• 80 hours of paid vacation to start, with additional PTO that grows as you grow with us (tenure‑based increases)
• 40 hours of personal days each year for rest, life, and everything in between
• Paid gym membership to support your health and well‑being
• 7 paid holidays
• 50% discount on all Dr. Berg products
• Fully remote work with a strong emphasis on healthy work‑life balance

Hours of Operation: Monday‑Friday 9am‑ 6pm EST

Note: We are not currently hiring international or California‑based employees. Applicants must be legally authorized to work in the United States for any employee (W‑2) positions.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

Industry

Wellness and Fitness Services