Ecommerce Specialist: Digital Merch & Email for Outdoors

Good Sportsman Marketing LLC; Irving (TX); On-site; USD 52,000 - 76,000; Full time

Job summary

GSM Outdoors is seeking an Ecommerce Specialist to support the day-to-day management of our direct-to-consumer fishing brand sites. You’ll maintain product pages, execute promotions, and help deliver polished digital experiences that convert.

The ideal candidate has 2–4 years in ecommerce, strong attention to detail, and hands-on experience with WooCommerce and Klaviyo, plus comfort collaborating with cross-functional teams.

Qualifications

• 2–4 years of ecommerce, digital merchandising, email marketing, or related field.
• Hands-on experience with ecommerce platforms; WooCommerce experience is strongly preferred.
• Klaviyo experience is strongly preferred.

Responsibilities

• Maintain and optimize product detail pages across direct-to-consumer sites.
• Create, schedule, and deploy email campaigns using Klaviyo and monitor performance.
• Support digital merchandising, online promotions, and ecommerce projects with cross‑functional teams.
• Coordinate with Brand, Marketing, Product, Creative, and Ecommerce teams to meet deadlines.

Skills

Attention to detail

Cross-functional collaboration

Project management

Education

Bachelor's degree in Ecommerce, Marketing, Business, Communications, Graphic Design, or a related field

Tools

WooCommerce

Klaviyo

Monday.com

Microsoft 365

Job description

GSM Outdoors is seeking an Ecommerce Specialist to support the day-to-day management of our direct-to-consumer fishing brand sites. You’ll maintain product pages, execute promotions, and help deliver polished digital experiences that convert.

The ideal candidate has 2–4 years in ecommerce, strong attention to detail, and hands-on experience with WooCommerce and Klaviyo, plus comfort collaborating with cross-functional teams.