Ecommerce Merchandising & Campaigns Specialist

GSM Outdoors; Irving (TX); On-site; USD 55,000 - 75,000; Full time

Job summary

GSM Outdoors is seeking an Ecommerce Specialist to support our direct-to-consumer ecommerce platforms across fishing brands. The role focuses on product pages, digital merchandising, and email campaigns to deliver polished online experiences.

The candidate will manage promotions, coordinate cross-functional initiatives, and drive conversion through detailed execution and testing. This is a hands-on, detail-oriented role within a dynamic ecommerce team.

Qualifications

• 2-4 years of ecommerce, digital merchandising, or email marketing experience.
• Experience supporting direct-to-consumer ecommerce websites preferred.
• Experience in fishing, outdoor, or retail industries is a plus.

Responsibilities

• Maintain and optimize product detail pages for DTC websites.
• Create, update product pages, pricing, and promotions.
• Build and deploy Klaviyo email campaigns and flows.
• Coordinate ecommerce promotions and launches.
• Collaborate with Brand, Marketing, Product, Creative teams.

Skills

Attention to detail

Project management

Cross-functional collaboration

Communication skills

Education

Bachelor's degree in Ecommerce, Marketing, Business, Communications, Graphic Design, or related field

Tools

WooCommerce

Klaviyo

Monday.com

Microsoft 365

Job description

GSM Outdoors is seeking an Ecommerce Specialist to support our direct-to-consumer ecommerce platforms across fishing brands. The role focuses on product pages, digital merchandising, and email campaigns to deliver polished online experiences.

The candidate will manage promotions, coordinate cross-functional initiatives, and drive conversion through detailed execution and testing. This is a hands-on, detail-oriented role within a dynamic ecommerce team.