Ecommerce Marketing Specialist

Unitrade 745 (Pty) Ltd; Chicago, Northern (IL, KY); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Unitrade 745 (Pty) Ltd in Chicago is seeking a hands-on ecommerce marketer to own day-to-day content across social media and Amazon/ecommerce, with a focus on data-driven performance improvements. You will work directly with the CEOs and coordinate with agencies and freelancers.

The role blends social content, product page optimization, and reporting, evolving across multiple areas. The ideal candidate creates polished social and ecommerce content, analyzes metrics, and works independently in a

Qualifications

• 3 to 5 years of ecommerce or consumer marketing experience.
• Experience across more than one marketing channel.
• Ability to create polished social and ecommerce content, including short-form video.
• Fluent, natural English writing.
• Experience using marketing metrics to make decisions.
• Understanding ecommerce conversion and merchandising.
• Ability to work independently in a startup environment.
• Amazon experience is desirable; Shopify or other ecommerce experience also fits.

Responsibilities

• Social media: plan, create, and post across Instagram, TikTok, Facebook and Pinterest for three brand families.
• Amazon/ecommerce: improve product pages, listings, and ads using data to identify opportunities.
• Create and edit simple video assets for social and ecommerce.
• Direct external partners and coordinate brand assets and freelancers.
• Own a simple monthly marketing scorecard and turn data into recommendations.
• Support creator/UGC outreach, email/SMS, retailer content and packaging as priorities change.

Skills

Content creation

Social media

Video editing

Marketing analytics

Cross-channel marketing

Independent work

English writing

Tools

Shopify

Amazon

Brand Stores

Job description

Introduction

We are a lean team. You will work directly with the CEOs, own day-to-day marketing execution, and coordinate with outside agencies and freelancers.

The role

We are looking for a hands-on ecommerce marketer who can create strong consumer-facing content and use data to improve performance.About half the role is social media, about a third is Amazon/ecommerce content, and the rest is reporting and other marketing needs.

You should enjoy creating something, checking whether it worked, and deciding what to improve next. The role will evolve, so you need to be comfortable working across different areas and figuring things out independently.

Duties & Responsibilities

What you will own

Social media

• Plan, create, and post across Instagram, TikTok, Facebook, and Pinterest for three brand families

• Create graphics and create and edit short-form video for TikTok, Instagram Reels, and other social channels

• Produce simple product demos, UGC-style edits, hooks, text overlays, captions, and edits using existing footage

• Adapt strong content across platforms rather than creating everything from scratch Write on-brand captions and manage the content calendar

• Engage with customers and surface useful feedback

• Track performance and adjust based on results

Amazon and ecommerce

• Improve product pages, including titles, bullets, images, A+ content, and Brand Stores Use competitor activity, customer reviews, click-through, and conversion data to identify opportunities

• Help create and edit simple video assets for Amazon listings and ads using existing footage, creator content, and product assets

• Direct our Amazon agency and freelance designers on listing improvements Support new product launches

• You do not need to be an Amazon operations expert or build every asset yourself. You do need to understand what makes a strong ecommerce product page and be able to explain what should change and why.

• Reporting and other marketing

• Own a simple monthly marketing scorecard and turn the data into clear recommendations Coordinate brand assets and outside partners

• Support creator/UGC outreach, email/SMS, retailer content, packaging, and other marketing projects as priorities change

Desired Experience & Qualification

You are a fit if you

• Have 3 to 5 years of ecommerce or consumer marketing experience

• Have worked across more than one marketing channel

• Can personally create polished social and ecommerce content, including short-form video Write fluent, natural English

• Are comfortable using marketing metrics to make decisions

• Understand ecommerce conversion and merchandising

• Work independently, question assumptions, and solve problems without waiting for detailed instructions

• Have worked in a small company, startup, or fast-moving agency environment

• Amazon experience is highly desirable, but strong Shopify or other ecommerce experience can also be a fit.