E-commerce Marketing Specialist

Hireecom; Northern (KY); Hybrid; USD 70,000 - 95,000; Full time

Benefits offered by this job

Remote work flexibility

Performance-based incentives

Access to cutting-edge tools

Job summary

Hire Ecom is seeking an E-commerce Marketing Specialist to drive growth for USA-based brands. You will manage full-funnel campaigns across Shopify, Amazon, and WooCommerce, focusing on SEO, paid media, and CRO.

You’ll collaborate with designers and developers, optimize ads on Google, Meta, TikTok, and LinkedIn, and implement email automation with Klaviyo, Omnisend, and HubSpot to boost ROAS.

Qualifications

• 3+ years of hands-on experience in eCommerce marketing with a proven track record of scaling DTC brands.
• Deep understanding of Amazon PPC, Facebook & Google Ads, and multi-channel attribution models.
• Strong expertise in SEO, content marketing, and performance-driven CRO strategies.
• Hands-on experience with Google Analytics, SEMrush, Ahrefs, Hotjar, and other analytics tools.

Responsibilities

• Develop and execute full-funnel eCommerce marketing strategies to drive brand awareness, customer acquisition, and retention.
• Optimize Amazon, Shopify, and WooCommerce stores for better user experience and increased conversions.
• Manage and optimize Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, and LinkedIn Ads to maximize ROI.
• Leverage SEO best practices to improve organic search rankings and drive sustainable growth.
• Execute email automation campaigns using Klaviyo, Omnisend, and HubSpot to nurture leads and improve customer lifetime value.
• Create data-driven marketing campaigns and continuously test ad creatives, landing pages, and funnels to improve performance.
• Conduct competitive research and market analysis to stay ahead of industry trends and opportunities.
• Work with designers, developers, and content teams to align marketing with brand and business goals.
• Implement and optimize affiliate marketing and influencer partnerships to expand reach and revenue.

Skills

E-commerce marketing

Digital advertising

Data-driven marketing

Multi-channel strategy

Analytics interpretation

Tools

Google Analytics

SEMrush

Ahrefs

Hotjar

Klaviyo

Omnisend

HubSpot

Shopify

Amazon

WooCommerce

Job description

Join Hire Ecom – E-commerce Marketing Specialist (USA) | Drive Growth & Sales!

Are you passionate about eCommerce marketing, digital advertising, and data-driven strategies? Do you have a track record of successfully scaling Shopify, Amazon, and WooCommerce brands through SEO, paid media, and conversion rate optimization (CRO)?

At Hire Ecom, we specialize in helping eCommerce brands grow by leveraging the right Talent, Tech, and Tactics. We are looking for a highly skilled E-commerce Marketing Specialist to join our team and drive performance-based marketing strategies that lead to increased traffic, conversions, and revenue.

Role: E-commerce Marketing Specialist

Location: USA
Job Type: Full-time

Key Responsibilities:

• Develop and execute full-funnel eCommerce marketing strategies to drive brand awareness, customer acquisition, and retention.
• Optimize Amazon, Shopify, and WooCommerce stores for better user experience and increased conversions.
• Manage and optimize Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, and LinkedIn Ads to maximize ROI.
• Leverage SEO best practices to improve organic search rankings and drive sustainable growth.
• Execute email automation campaigns using platforms like Klaviyo, Omnisend, and HubSpot to nurture leads and improve customer lifetime value.
• Create data-driven marketing campaigns and continuously test ad creatives, landing pages, and funnels to improve performance.
• Conduct competitive research and market analysis to stay ahead of industry trends and new opportunities.
• Work closely with designers, developers, and content teams to align marketing strategies with brand identity and business goals.
• Implement and optimize affiliate marketing and influencer partnerships to expand reach and revenue potential.
• Monitor, analyze, and report on campaign performance metrics, including ROAS, AOV, CAC, and LTV, to drive strategic decisions.

What We’re Looking For:

3+ years of hands-on experience in eCommerce marketing with a proven track record of scaling DTC brands.
Deep understanding of Amazon PPC, Facebook & Google Ads, and multi-channel attribution models.
Strong expertise in SEO, content marketing, and performance-driven CRO strategies.
Hands-on experience with Google Analytics, SEMrush, Ahrefs, Hotjar, and other analytics tools.
Experience managing six-figure monthly ad budgets with a focus on maximizing ROI.
Strong analytical skills with the ability to interpret data insights and adjust strategies accordingly.
Ability to create high-converting sales funnels, landing pages, and ad creatives.
Experience in affiliate marketing, influencer collaborations, and partnerships to drive brand credibility and sales.
A/B testing experience to optimize product listings, ad copies, and email marketing campaigns.
Self-motivated, proactive, and capable of handling multiple projects simultaneously in a fast-paced environment.

Why Join Hire Ecom?

At Hire Ecom, we believe in fostering a culture of innovation, creativity, and growth. By joining our team, you will:

Work with global eCommerce brands, startups, and established DTC companies.
Get access to cutting-edge tools, AI-powered insights, and advanced marketing strategies.
Enjoy remote work flexibility and performance-based incentives.
Collaborate with a passionate team of marketing experts, designers, and developers focused on eCommerce success.
Stay ahead of the competition by learning and implementing the latest eCommerce trends and technologies.
Experience a supportive and collaborative work environment where your ideas matter.