Ecommerce Growth Marketing Manager

Staffmark Group; Plano (TX); On-site; USD 88,000 - 117,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off + More!

Job summary

Staffmark Group is seeking an eCommerce Marketing Manager for a fully on-site role in Plano, TX. You will lead CTV-focused marketing on our website, localize pages for regional markets, and optimize the user experience to improve conversions and engagement.

You will develop and execute an integrated digital advertising strategy across key digital touchpoints, briefing SEO/SEM, and driving promotions and sell-through.

Qualifications

• Bachelor's degree required.
• 4-5 years of relevant marketing experience with at least 2/3 years of digital marketing experience.
• Expertise in digital marketing and agency management.
• Digital analytics and evaluating data sets to identify learnings to inform the business.
• A passion to stay on top of technology, social, and industry trends to stay at the forefront of emerging digital marketing trends.
• Website planning and optimization.

Responsibilities

• Manage CTV marketing activities on our website, including the strategy/development of local marketing pages, the localization of globally developed product/marketing pages, and the optimization of the user experience.
• Help develop and execute an integrated digital advertising strategy across key digital touchpoints to ensure communication of key promotions and other.com initiatives.
• Brief and optimize SEM and SEO efforts.
• Lead strategic promotions work streams for our website to drive sell-through. Provide and prepare presentations for regular executive share-out.
• Develop clear, concise briefs for the creative agency, drive timelines for asset development, and lead internal reviews with key stakeholders.
• Work with the performance analytics team to identify and lead the real-time optimization of marketing across our website.

Skills

Project management

Website planning/optimization

QA management

Education

Bachelor's degree

Job description

Staffmark Group is seeking an eCommerce Marketing Manager for a fully on-site role in Plano, TX. You will lead CTV-focused marketing on our website, localize pages for regional markets, and optimize the user experience to improve conversions and engagement.

You will develop and execute an integrated digital advertising strategy across key digital touchpoints, briefing SEO/SEM, and driving promotions and sell-through.