Earned Media Strategy Director (Hybrid, Boston)

Weber Shandwick; Boston (MA); Hybrid; USD 95,000 - 125,000; Full time

Job summary

Weber Shandwick in Boston seeks an Account Director on the Corporate team to lead integrated communications and earned media strategies for private- and public-sector clients at the intersection of business, policy, media and culture.

You will manage multi-disciplinary teams, shape storytelling across traditional and digital platforms, counsel senior leaders, and drive high-impact campaigns with a client-first mindset.

Qualifications

• 7-9 years of experience in leading integrated media projects and campaigns.
• Strong earned media relations experience across business media.
• Experience advising senior leaders and executives.
• Ability to manage multi-disciplinary teams and complex client engagements.

Responsibilities

• Shape and execute integrated communications strategies with agency and client teams.
• Counsel and interact effectively with client leaders and stakeholders.
• Build and maintain relationships with top-tier media across business and national/local coverage.
• Lead and mentor junior team members on campaigns and client work.
• Develop strategic, earned-first plans and craft pitches, press releases, and messaging docs.
• Collaborate with cross-agency partners to deliver large-scale campaigns.

Skills

Integrated media campaigns

Earned media relations

Counsel to senior leaders

Cross-disciplinary leadership

Job description

Weber Shandwick in Boston seeks an Account Director on the Corporate team to lead integrated communications and earned media strategies for private- and public-sector clients at the intersection of business, policy, media and culture.

You will manage multi-disciplinary teams, shape storytelling across traditional and digital platforms, counsel senior leaders, and drive high-impact campaigns with a client-first mindset.