E-Commerce Marketing Specialist

trueCABLE Inc.; United States; Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Flexible PTO

Remote-first with real ownership and成长

Job summary

trueCABLE is seeking a proactive E-commerce Marketing Specialist to drive and optimize our Amazon channel, including listings, A+ content, Brand Store, and experiments, while aligning with cross-channel SEO and occasional Shopify support.

You will own day-to-day Amazon management, monitor account health, implement promotions, and collaborate with marketing and product teams to grow conversion and revenue, all in a remote, autonomous environment.

Qualifications

• 3+ years hands-on experience in marketing strategies for B2C and B2B ecommerce.
• Proven expertise in managing Amazon Seller Central.
• Strong knowledge of SEO best practices (on-page, off-page, technical).
• Excellent writing and proofreading skills with persuasive copy.
• Self-starter, able to work independently in a remote environment.

Responsibilities

• Manage Amazon listings, A+ Content, Brand Store, experiments, and account health.
• Collaborate on cross-channel SEO and provide Shopify support as needed.
• Develop and execute comprehensive ecommerce marketing strategies and promotions.
• Analyze KPIs and produce monthly performance reports.
• Coordinate with product and marketing teams to align campaigns and content.

Skills

Marketing strategies

B2C ecommerce

B2B ecommerce

Amazon Seller Central

PM tools (Monday.com)

SEO

Content writing

Tools

Monday.com

Canva

Shopify

Job description

trueCABLE is seeking a proactive, detail-oriented E-commerce Marketing Specialist - Amazon, to help execute and optimize our digital marketing—primarily on Amazon, with some Shopify support. You’ll collaborate with your team, contribute ideas, and turn big plans into measurable results. If you thrive in a lean, fast-growing, fully remote team with autonomy and room to grow, we’d love to meet you.

We’re a growing e-commerce business with a lean team. We’ve grown year over year, and we’re on track for big things again this year. Do you want to get in on something big? Do you thrive when given the autonomy to solve a problem and improve processes? Are you hungry to learn something new each day? Have you always dreamed of working remotely?

Why join the trueCABLE team?

• Great culture, excellent benefits, flexible PTO
• Remote-first with real ownership and growth

Did that get you excited? Read on…

Job Summary:

The E-commerce Marketing Specialist drives the execution and optimization of trueCABLE’s Amazon channel. This role owns the day-to-day management of our Amazon presence—listings, A+ Content, Brand Store, experiments, and account health—while contributing to cross-channel SEO and occasional Shopify support. Success in this role looks like measurable lifts in conversion, visibility, and revenue from Amazon, with clean operations and strong brand consistency.

Responsibilities:

Ecommerce Strategy & Execution:

• Conduct ongoing opportunity research and collaborate with the leadership and marketing teams to create and implement comprehensive eCommerce marketing strategies and promotions, focusing on customer acquisition, retention, and revenue growth.
• Attend routine PPC meetings to ensure product listings and organic efforts align closely with the overall Amazon advertising strategy

Brand Building:

• Support brand-building initiatives to strengthen trueCABLE’s market presence and ensure cross-channel consistency across Amazon content and experiences.

Sales Channel Management:

• Monitor and maintain Amazon account health (Voice of Customer, policy compliance, feedback/reviews, pricing health) and resolve listing errors and suppressions.
• Review our Amazon product listings regularly to confirm accuracy and make recommendations for improvement and optimization based on new Amazon features and trueCABLE products.
• Keep up to date on new Amazon programs and opportunities for improvement. Work across departments to implement programs and maintain policy compliance.
• Lead all Amazon marketing tasks tied to product development from inception to completion, including content readiness and launch coordination.
• Develop a good understanding of our products and their basic technical details.
• Provide support for Shopify and align cross-channel promotions as needed.

Data Analysis & Reporting:

• Analyze customer behavior, search terms, and competitive landscape to guide optimization.
• Produce clear, actionable monthly reports on key Amazon KPIs and overall channel performance.

Content Management:

• Create high-converting Amazon product detail pages, including keyword-optimized titles, bullet points, A+ Content, and storefront assets.
• Produce compelling descriptions, benefit-driven copy, and retail-ready visuals (images, comparison charts, infographics, videos) aligned with Amazon guidelines.
• Collaborate with technical and product teams to validate specs, maintain data consistency across catalogs/variations, and ensure Amazon policy compliance.

This is a full-time position that will work regular business hours, Monday through Friday. Occasional travel to our Kansas City warehouse, roughly once a year. Other duties as assigned.

Qualifications:

• Well-rounded experience in marketing strategies and tactics, with proven expertise in B2C and B2B eCommerce marketing.
• 3+ years of hands-on experience managing Amazon Seller Central.
• Working knowledge of various AI tools and prompting best practices.
• Hands-on experience with Monday.com (or similar PM tools) to manage roadmaps, dependencies, and cross-functional workflows.
• Knowledge of SEO best practices, including on-page, off-page, and technical SEO.
• Strong organization skills to manage multiple projects and meet deadlines.
• Hands-on familiarity with eCommerce website platforms, preferably Shopify.
• You’ll be representing our brand on our eCommerce sales channels, so a keen attention to detail is required.
• Strong content writing and proofreading skills, and the ability to write persuasive copy.
• We’re no micromanagers, so you must be a self-starter who can see multiple tasks and projects through to completion.
• Genuine curiosity and the desire to learn. We are ever-changing and need team members who are innovative and adaptable.
• You’ll be working remotely, so you must be able to work independently and collaborate with the team.
• A track record of successfully working from home or remotely is a plus.
• Experience with Canva and other design platforms is a plus.

Physical requirements:

• Sitting for most of the work shift, constantly operating a computer with extended hours viewing a computer screen, constant use of fingers, hands, and arms for typing, ability to regularly talk and hear, occasionally lift, push or pull 25 pounds, occasional bending or reaching.

Team dynamic requirements:

• Have a positive attitude
• Be punctual and dependable
• Be a team player and be kind
• Great at communicating with members on their team
• Shows enthusiasm and brings new ideas to the table
• Able to take constructive feedback, but also challenge ideas in a respectful manner
• Hungry to learn more and increase their knowledge

trueCABLE is an equal opportunity employer. Employment is contingent upon the successful completion of a background check. In addition, trueCABLE participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.