E-commerce Content and SEO Specialist

Placements24; United States; Hybrid; USD 18,000 - 26,000; Full time

Benefits offered by this job

Hybrid work arrangement

Competitive salary

Growth opportunities

Collaborative work environment

Employee discounts

Job summary

Placements24 is seeking a creative and analytical E-commerce Content and SEO Specialist to enhance the online presence and drive organic traffic. Based in Klerksdorp, this hybrid role blends in-office collaboration with remote flexibility to deliver compelling product descriptions and blog content.

You will optimize on-page elements, perform keyword research, and apply SEO best practices across CMS platforms like WordPress.

Qualifications

• 2-3 years of SEO, content creation, or digital marketing experience with a focus on e-commerce.
• Excellent writing, editing, and proofreading skills with attention to detail.
• Proven experience with keyword research tools (SEMrush, Ahrefs, Google Keyword Planner).
• Solid understanding of on-page and off-page SEO techniques.
• Familiarity with website analytics tools (Google Analytics).
• Ability to create compelling content for various platforms and audiences.
• Strong organizational skills and ability to manage multiple projects.

Responsibilities

• Develop SEO-optimized product descriptions for the e-commerce website.
• Create and manage blog content and marketing materials to drive organic traffic.
• Conduct thorough keyword research to identify terms for content optimization.
• Implement on-page and off-page SEO strategies to improve rankings.
• Optimize website content including meta tags, headers, and internal linking.
• Monitor SEO performance and provide actionable insights via reports.
• Collaborate with marketing and design teams to ensure brand consistency.
• Stay updated on latest SEO trends and content marketing best practices.
• Manage content calendars and ensure timely delivery of content projects.

Skills

SEO

Content creation

Digital marketing

Keyword research

Writing

Editing

Project management

Education

Bachelor's degree in Marketing, Communications, English, or related field

Tools

SEMrush

Ahrefs

Google Keyword Planner

Google Analytics

WordPress

Job description

About the Role

Our client is seeking a creative and analytical E-commerce Content and SEO Specialist to enhance their online presence and drive organic traffic to their website. This role, based in Klerksdorp, North West, will focus on developing compelling product descriptions, engaging blog content, and optimizing website elements to improve search engine rankings. The ideal candidate will possess a strong understanding of SEO best practices, keyword research, and content marketing strategies tailored for e-commerce. You will be responsible for creating high-quality, keyword-rich content that not only attracts but also converts potential customers. This hybrid position offers a balance between in-office collaboration and remote flexibility, allowing you to contribute effectively to our client's digital growth. We are looking for an individual who is passionate about storytelling through content and data-driven SEO techniques to boost visibility and sales. Your work will directly impact customer engagement and the overall success of the e-commerce platform.

Key Responsibilities

• Develop and write engaging, informative, and SEO-optimized product descriptions for the e-commerce website.
• Create and manage blog content, articles, and other marketing materials to drive organic traffic and brand awareness.
• Conduct thorough keyword research to identify relevant terms and opportunities for content optimization.
• Implement on-page and off-page SEO strategies to improve search engine rankings and visibility.
• Optimize website content, including meta tags, headers, and internal linking.
• Monitor SEO performance using analytics tools and provide regular reports with actionable insights.
• Collaborate with the marketing and design teams to ensure brand consistency and messaging across all content.
• Stay updated on the latest SEO trends, algorithm changes, and content marketing best practices.
• Manage content calendars and ensure timely delivery of all content projects.

Requirements

• Proven experience (2-3 years) in SEO, content creation, or digital marketing, with a focus on e-commerce.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Demonstrable experience with keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
• Solid understanding of on-page and off-page SEO techniques.
• Familiarity with website analytics tools (e.g., Google Analytics).
• Ability to create compelling content for various platforms and audiences.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Experience with Content Management Systems (CMS) like WordPress is a plus.
• Bachelor's degree in Marketing, Communications, English, or a related field.

Benefits

• Hybrid work arrangement for improved work-life balance.
• Competitive salary based on experience and qualifications.
• Opportunities for professional growth and skill development in SEO and content marketing.
• A collaborative and creative work environment.
• Employee discounts on company products.
• Contribute to enhancing the online presence of a growing e-commerce business.
• Be part of a dynamic marketing team in Klerksdorp.