E‑commerce Analytics & Insights Lead

Ralph Lauren; New York (NY); On-site; USD 95,000 - 125,000; Full time

Job summary

Ralph Lauren Corporation seeks a Digital Analytics & Insights Analyst to support the North America e-commerce business within the Ralph Lauren Corporation. This role focuses on delivering a comprehensive view of digital performance and enabling data-informed decisions across Product, Marketing and Experience.

Responsibilities include analytics platform management, strategic analysis, reporting, automation, and cross-functional collaboration to optimize conversions and drive growth.

Qualifications

• 2+ years of experience with Adobe Analytics and/or Customer Journey Analytics in an e-commerce environment.
• Deep understanding of Adobe Analytics tools for analysis, insight generation, data presentation, solution design, implementation, rollout and QA.
• Excellent analytical and problem-solving skills with attention to detail.
• Advanced proficiency with Excel including lookups, pivots, and retail math.
• Strong verbal and written communication skills with ability to present data-driven recommendations.

Responsibilities

• Develop, manage, and optimize analytics suites across Adobe Analytics, BI platforms, and other data sources to ensure comprehensive measurement capabilities.
• Leverage analytics to provide strategic recommendations on e-commerce strategy, partnering with Buying & Planning, Marketing, CX, and Supply Chain teams.
• Provide in-depth analysis to support optimization initiatives across Product/Inventory, Marketing campaigns, and Technology roadmap priorities.
• Conduct regular business reviews with stakeholders to communicate insights and drive actionable outcomes.
• Create, maintain, and deliver dashboards, reports, and ad-hoc analyses for key stakeholders; lead BI reporting roadmap prioritization.

Skills

Adobe Analytics

Customer Journey Analytics

DTM/Launch

Excel Proficiency

Communication

Problem Solving

Tools

Adobe Analytics

Adobe Launch

DTM

BI Tools

Job description

Ralph Lauren Corporation seeks a Digital Analytics & Insights Analyst to support the North America e-commerce business within the Ralph Lauren Corporation. This role focuses on delivering a comprehensive view of digital performance and enabling data-informed decisions across Product, Marketing and Experience.

Responsibilities include analytics platform management, strategic analysis, reporting, automation, and cross-functional collaboration to optimize conversions and drive growth.