Dynamics 365 Email & CRM Marketing Architect

UFCU

Austin (TX)

On-site

USD 70,000 - 100,000

Full time

14 days+

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Job summary

UFCU in Austin, TX is seeking a CRM & Email Marketing Specialist to drive personalized, data-driven email and CRM programs that deepen member engagement and support our lifecycle marketing strategy. You will execute campaigns in Microsoft Dynamics 365 Marketing and help improve journey performance through testing, analytics, and documentation.

The ideal candidate is detail-oriented, collaborates across teams, and delivers accurate execution based on business requirements.

Qualifications

3–4+ years of experience in email marketing, CRM, lifecycle marketing, or marketing operations.
Experience with Microsoft Dynamics 365 Marketing.
Bachelor’s degree in Marketing, Communications, Business, Technology, Operations, or related field.
Experience writing or managing segmentation logic (queries, filters, dynamic lists).
Experience supporting CRM pilots, requirements gathering, or QA/UAT.
HTML/CSS familiarity preferred.

Responsibilities

Build and launch campaigns and automated journeys in Microsoft Dynamics 365 Marketing.
Maintain CRM data accuracy, segmentation criteria, and audience attributes.
Execute A/B tests on campaigns and journeys; monitor results.
Generate and interpret campaign and journey performance reports; provide actionable insights.
Ensure deliverability and compliance with CAN-SPAM, GDPR, and internal standards.