DTC Marketing Manager – Bible Study Campaigns

HarperCollins Publishers; United States; Remote; USD 65,000 - 77,000; Full time

Benefits offered by this job

Health benefits

Retirement plan

Savings options

Caregiving support

Emotional wellbeing programs

Transportation benefits

Elective benefits

Job summary

HarperCollins Publishers is seeking a Marketing Manager to oversee Direct-to-Consumer campaigns for Study Gateway, MasterLectures, and FaithGateway Bible Studies. You will drive day-to-day execution, coordinate launches, and craft customer-facing content across emails, landing pages, and sites.

Collaborating with Creative, Lifecycle, Performance Marketing, Social, Product, Development, and Publishing, you will ensure on-time deliverables, apply strategic insights, and report performance using

Qualifications

• 3+ years of marketing, eCommerce, or related experience.
• Experience with consumer or content-based products preferred.
• Strong written and verbal communication skills.

Responsibilities

• Manage day-to-day execution of marketing campaigns across brands.
• Coordinate launches, promotions, and subscriber initiatives from kickoff to launch.
• Write, edit, proofread, and implement marketing copy across channels.
• Quality assurance on messaging, creative, offers, and links.

Skills

Campaign execution

Cross-functional coordination

Project management

Content editing

Data-driven marketing

Digital marketing

Email marketing

Audience insights

Education

A. in Marketing/Communications/English/Journalism/Ministry or Christian Studies

Tools

Microsoft Office

Google Analytics

Airtable

Canva

Photoshop

Adobe Creative Suite

Job description

HarperCollins Publishers is seeking a Marketing Manager to oversee Direct-to-Consumer campaigns for Study Gateway, MasterLectures, and FaithGateway Bible Studies. You will drive day-to-day execution, coordinate launches, and craft customer-facing content across emails, landing pages, and sites.

Collaborating with Creative, Lifecycle, Performance Marketing, Social, Product, Development, and Publishing, you will ensure on-time deliverables, apply strategic insights, and report performance using