Donor Lifecycle Marketing Manager — Growth & Retention Lead

charity: water; United States; Remote; USD 65,000 - 90,000; Full time

Benefits offered by this job

Unlimited PTO

Summer Fridays

401k match

Medical insurance

Dental insurance

Vision insurance

Parental leave

Job summary

charity: water is seeking a lifecycle/retention marketing professional in the United States to optimize the donor journey from the first gift onward and grow lifetime value.

You will build automated multichannel journeys, develop upgrade programs, and partner with RevOps on payment recovery. You’ll manage testing roadmaps and performance reporting while collaborating across teams to drive impact for our mission.

Qualifications

• 4–6 years lifecycle or retention marketing experience.
• Experience with marketing automation and analytics.
• Self-starter with strong collaboration and writing skills.

Responsibilities

• Own donor journey after first gift to grow lifetime value.
• Lead retention and upgrade strategy for donor base.
• Build automated multichannel lifecycle journeys.
• Develop upgrade programs and partner with RevOps on payment recovery.
• Manage testing roadmap and performance reporting.

Skills

Lifecycle marketing

Retention marketing

Marketing analytics

Marketing automation

Writing skills

Collaboration

Job description

charity: water is seeking a lifecycle/retention marketing professional in the United States to optimize the donor journey from the first gift onward and grow lifetime value.

You will build automated multichannel journeys, develop upgrade programs, and partner with RevOps on payment recovery. You’ll manage testing roadmaps and performance reporting while collaborating across teams to drive impact for our mission.