District Sales Manager - CO, UT, AZ, NM

Arctic Cat; Colorado; On-site; USD 85,000 - 120,000; Full time

Job summary

Arctic Cat seeks a District Sales Manager to lead the Colorado, Utah, Arizona, and New Mexico territory, building dealer relationships and driving retail sales across snowmobile and off-road segments.

You have 5+ years of sales or territory management experience, excellent communication and negotiation skills, and the ability to travel up to 80% within the region; reside in the territory and hit sales goals.

Qualifications

• 5+ years of sales or territory management experience.
• Must reside within the territory (CO, UT, NM, AZ) and be able to travel extensively.
• Proven ability to cultivate strong business relationships.
• Innate drive for results with a track record of achieving sales goals.
• Excellent communication, negotiation, and presentation skills.

Responsibilities

• Manage and support a network of dealers across Colorado, Utah, Arizona, and New Mexico.
• Drive distribution channel growth by recruiting and signing leading dealers.
• Develop and execute strategic plans to grow retail sales and market share.
• Serve as the primary liaison between dealers and the company on goals and programs.
• Analyze sales trends and dealer performance; recommend solutions to maximize results.
• Support dealer training, events, and marketing initiatives to drive engagement.

Skills

Territory management

Sales

Communication

Negotiation

Presentations

Tools

CRM software

MS Excel

Job description

All Jobs > District Sales Manager - CO, UT, AZ, NM

Arctic Cat, founded in 1962 in Minnesota, is the most iconic name in Powersports. Born on snow and gravel, Arctic Cat grew from a pioneer in snowmobiles to become a leading manufacturer of ATVs and side-by-sides. For more than six decades, Arctic Cat has brought thrill-seekers, racers, friends, and families together—pushing boundaries and creating unforgettable adventures.

As a District Sales Manager, you will oversee a sales territory of existing dealers across Colorado, Utah, Arizona, and New Mexico, while driving aggressive channel growth in the Snowmobile and Off-Roads segments. You'll play a key role in building dealer relationships, driving sales, and expanding market presence for Arctic Cat.

Responsibilities:

• Manage and support a network of dealers across Colorado, Utah, Arizona, and New Mexico.
• Drive distribution channel growth, recruiting and signing industry leading dealers in key markets.
• Develop and execute strategic plans to grow retail sales and market share.
• Serve as primary liaison between dealers and the company; ensure alignment on goals, policies, and programs.
• Analyze sales trends, inventory levels, and dealer performance; recommend solutions to maximize results.
• Support dealer training, events, and marketing initiatives to drive brand awareness and fuel customer engagement.
• Provide accurate forecasting and territory reporting to leadership.
• Travel extensively throughout the territory to visit dealers and attend events. Expected travel: 80%.

Requirements

• 5+ years of sales or territory management experience, preferably in powersports, automotive, or related industries.
• Must reside within the territory of Colorado, Utah, New Mexico, Arizona, possess strong knowledge of the region, and be able to travel extensively.
• Proven ability to cultivate strong, valued business relationships.
• Innate drive for results, with a track record of achieving sales goals.
• Excellent communication, negotiation, and presentation skills.
• Self-motivated and able to work independently with limited supervision.
• Passion for the off road or outdoor recreation is a strong asset.