Director, Web Experience & Platform Strategy

insightsoftware, LLC

Massachusetts

Hybrid

USD 160,000 - 201,000

Full time

4 days ago
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Job summary

insightsoftware is seeking a Director of Web Development to lead the strategy and execution of its global web ecosystem. You will oversee web development, UX/UI design, CMS management, publishing workflows, and platform infrastructure across multiple brands, driving scalable solutions and strong user experiences.

You will partner with SEO, MarTech, analytics, and product marketing to align priorities with business goals, manage governance, and deliver continuous improvements while guiding a

Qualifications

  • Proven experience leading enterprise web operations or digital experience teams.
  • Strong understanding of CMS platforms, web infrastructure, UX/UI, and accessibility.
  • Experience with headless CMS and modern web frameworks.
  • Ability to translate business priorities into technical roadmaps.

Responsibilities

  • Lead the strategy, operations, and evolution of multi-brand web ecosystem.
  • Direct platform strategy and technical roadmaps, including modern architecture.
  • Establish governance and scalable processes for secure, high-performing experiences.
  • Guide teams to balance brand consistency with product needs.
  • Collaborate with SEO/Analytics, demand gen, and CRO stakeholders.
  • Oversee website performance, usability, and reliability improvements.
  • Drive planning for major transformations like migrations, consolidations, and rebrands.

Skills

Enterprise web ops
CMS platforms
UX/UI design
Web architecture

Education

Bachelor's degree in related field

Tools

Storyblok
Contentful
WordPress
Vercel

Job description

insightsoftware is seeking a Director of Web Development to lead the strategy and execution of its global web ecosystem. You will oversee web development, UX/UI design, CMS management, publishing workflows, and platform infrastructure across multiple brands, driving scalable solutions and strong user experiences.

You will partner with SEO, MarTech, analytics, and product marketing to align priorities with business goals, manage governance, and deliver continuous improvements while guiding a

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