Director, Ticket Operations & Fan Experience

PowerToFly

Martinsville (VA)

On-site

USD 120,000 - 180,000

Full time

14 days+

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Benefits offered by this job

Competitive compensation
Comprehensive benefits package

Job summary

NASCAR is seeking a Director of Ticket Operations to provide strategic leadership for ticket operations across the organization, ensuring operational excellence, exceptional customer service, and a seamless experience from purchase through event attendance.

This role drives planning, execution, and continuous improvement of ticketing systems, event readiness, and customer service delivery, partnering with Sales, Admissions, Data Strategy, Finance, and venue leaders to maximize revenue and fan

Qualifications

  • Bachelor's degree in Business, Sport Management, Marketing or related field preferred; equivalent experience considered.
  • Minimum of five years of progressively responsible leadership in ticket operations within sports, entertainment, live events, or related
  • Strong leadership, communication, and relationship-building skills; ability to manage multiple priorities

Responsibilities

  • Develop and execute the organization's ticket operations strategy to deliver exceptional guest experiences.
  • Identify and implement operational efficiencies and process improvements across Ticket Operations.
  • Lead ticketing initiatives including digital ticketing enhancements and technology adoption (Ticketmaster, etc.).
  • Oversee staffing, Will Call, ticket resolution, reconciliation, and reporting for events.
  • Manage ticketing accounts and controlled ticket programs; maintain calendars for renewals and onsales.

Skills

Leadership
Ticket operations
Customer service
Strategic planning
Communication

Education

Bachelor's degree in Business, Sport Management, Marketing

Tools

Ticketmaster
ProVenue
Tickets.com
CRM software

Job description

NASCAR is seeking a Director of Ticket Operations to provide strategic leadership for ticket operations across the organization, ensuring operational excellence, exceptional customer service, and a seamless experience from purchase through event attendance.

This role drives planning, execution, and continuous improvement of ticketing systems, event readiness, and customer service delivery, partnering with Sales, Admissions, Data Strategy, Finance, and venue leaders to maximize revenue and fan

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