Director, Sales Enablement & Marketing

Georgia Pacific; Atlanta (GA); Hybrid; USD 90,000 - 150,000; Full time

Job summary

Join a forward-thinking company as the Director of Sales Enablement and Marketing, where you'll lead strategic initiatives to enhance sales productivity and customer engagement. This role offers the chance to innovate within a collaborative environment, driving transformation through effective training and marketing strategies. You'll work closely with senior executives and a high-performing team to align internal capabilities with the company’s vision. If you're a strategic thinker with a passion for coaching and data-driven marketing, this is the perfect opportunity to make a significant impact.

Benefits

Medical Insurance

Dental Insurance

Vision Insurance

Retirement Plan

Paid Time Off

Educational Assistance

Flexible Spending Accounts

Life Insurance

Disability Insurance

Paid Parental Leave

Qualifications

• Proven commercial leader in sales enablement and marketing within B2B.
• Strong analytical skills and data-driven decision-making mindset.

Responsibilities

• Design and manage scalable sales training programs.
• Lead marketing strategies to enhance customer engagement.

Skills

Sales Enablement

Marketing Strategy

CRM Systems

Data Analysis

Coaching Skills

Education

Bachelor's Degree

Certifications in Sales Enablement or Marketing

Tools

Dynamics CRM

Marketing Automation Platforms

Job description

Your Job

At GP Corrugated Packaging, we operate by the principles of Principle Based Management (PBM) - a philosophy that empowers individuals to innovate, create long-term value, and drive transformation.

As theDirector of Sales Enablement and Marketing, you will lead two critical commercial functions: equipping our sales organization to win through world-class training, tools, and processes - and overseeing marketing strategies that drive customer engagement, brand strength, and lead generation.

This is a strategic leadership opportunity to build a unified sales and marketing ecosystem that fuels our growth ambitions. You'll collaborate with senior executives, guide a high-performing team, and ensure that both our internal capabilities and external messaging are aligned with our long-term vision.

This role reports directly to the SVP of Commercial Excellence and is based at our corporate headquarters in Atlanta, GA. Flexibility to travel up to 50% across the U.S. to engage with regional teams and customers is required.

Our Team

Why GP Corrugated?
We're building a best-in-class commercial organization grounded in PBM principles like mutual benefit, principled entrepreneurship, and transformation. Here, you'll have the opportunity to lead change, build enduring capabilities, and make a measurable impact on how we serve our customers and grow our business.

What You Will Do

Sales Enablement Responsibilities (50%):

• Design, launch, and manage scalable sales training and enablement programs to drive consultative, value-based selling practices.
• Embed and evolve sales frameworks such as FranklinCovey to strengthen customer interactions and close rates.
• Champion the adoption and optimization of Dynamics CRM to enhance sales productivity, pipeline management, and forecasting accuracy.
• Develop and implement coaching, onboarding, and continuous learning programs to build a high-performing sales culture.
• Partner with sales leaders to translate business strategy into field-ready tools, playbooks, and training.

Marketing Leadership Responsibilities (50%):

Team Leadership:

• Lead the marketing team to develop and execute brand, messaging, and digital strategies that enhance customer engagement and market visibility.
• Oversee content creation, campaigns, events, and collateral development to support lead generation and sales acceleration.
• Align marketing strategies with sales objectives to create an integrated customer journey from awareness through loyalty.
• Drive data-driven marketing initiatives using analytics to optimize spend, refine targeting, and improve ROI.
• Foster a brand presence that reflects GP Corrugated's value proposition and commitment to principled entrepreneurship.

• Manage and develop a team of 5-6 direct reports across sales enablement and marketing.
• Build a collaborative, accountable culture grounded in PBM principles.
• Act as a senior commercial partner, contributing to broader strategic initiatives and innovation efforts.

Who You Are (Basic Qualifications)

• Proven commercial leader with experience in sales enablement, training, marketing, or commercial strategy within a complex B2B environment.
• Strategic thinker who can connect sales, marketing, and customer experience into a cohesive commercial strategy.
• Data-driven decision-maker with strong knowledge of CRM platforms (preferably Dynamics)
• Principled coach with strong analytical skills who can develop people and connect talent to business outcomes.
• Collaborative, curious leader who thrives in a culture of continuous learning and challenge.
• Willing and able to travel up to 50% to build strong partnerships with sales teams nationwide.
• Mindset aligned with Principle Based Management, including transformation, customer focus, and integrity.

What Will Put You Ahead

• Certifications in sales enablement, coaching, or professional marketing (e.g., FranklinCovey, AMA, Sandler).
• Experience with marketing technologies.
• Experience in the corrugated packaging, industrial, or manufacturing sector.
• Proficiency in any or all of the following: CRM systems, marketing automation platforms, and sales enablement tools

At Koch companies, we are entrepreneurs. This means we openly challenge the status quo, find new ways to create value and get rewarded for our individual contributions. Any compensation range provided for a role is an estimate determined by available market data. The actual amount may be higher or lower than the range provided considering each candidate's knowledge, skills, abilities, and geographic location. If you have questions, please speak to your recruiter about the flexibility and detail of our compensation philosophy.

Hiring Philosophy

All Koch companies value diversity of thought, perspectives, aptitudes, experiences, and backgrounds. We are Military Ready and Second Chance employers. Learn more about our hiring philosophyhere.

Who We Are

As a Koch company and a leadig manufacturer of bath tissue, paper towels, paper-based packaging, cellulose, specialty fibers, building products and much more, Georgia-Pacific works to meet evolving needs of customers worldwide with quality products. In addition to the products we make, we operate one of the largest recycling businesses. Our more than 30,000 employees in over 150 locations are empowered to innovate every day - to make everyday products even better.

At Koch, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Our Benefits

Our goal is for each employee, and their families, to live fulfilling and healthy lives. We provide essential resources and support to build and maintain physical, financial, and emotional strength - focusing on overall wellbeing so you can focus on what matters most. Our benefits plan includes - medical, dental, vision, flexible spending and health savings accounts, life insurance, ADD, disability, retirement, paid vacation/time off, educational assistance, and may also include infertility assistance, paid parental leave and adoption assistance. Specific eligibility criteria is set by the applicable Summary Plan Description, policy or guideline and benefits may vary by geographic region. If you have questions on what benefits apply to you, please speak to your recruiter.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.

Equal Opportunities

Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify. Please clickherefor additional information. (For Illinois E-Verify information clickhere,aqui, ortu).

#LI-LAL

#LI-HYBRID