A leading entertainment company is seeking a Director of Programmatic Advertising to drive its programmatic strategy and manage key partnerships within the advertising ecosystem. The ideal candidate will have a solid background in digital advertising, specifically programmatic, with strong analytical and stakeholder management skills. Responsibilities include executing monetization strategies, managing partner relationships, and representing the company across industry platforms. This position offers a competitive compensation package including healthcare and 401k matching.
Qualifications
6-8+ years of experience in digital advertising.
3-5+ years of experience in programmatic advertising.
Hands-on with programmatic deal setups.
Responsibilities
Execute programmatic monetization strategy.
Manage day-to-day relationships with SSPs and DSPs.
Represent the company at industry events.
Skills
Digital advertising experience
Analytical skills
Stakeholder management skills
SSP/DSP knowledge
Tools
Google Ad Manager
FreeWheel
Magnite
Job description
A leading entertainment company is seeking a Director of Programmatic Advertising to drive its programmatic strategy and manage key partnerships within the advertising ecosystem. The ideal candidate will have a solid background in digital advertising, specifically programmatic, with strong analytical and stakeholder management skills. Responsibilities include executing monetization strategies, managing partner relationships, and representing the company across industry platforms. This position offers a competitive compensation package including healthcare and 401k matching.