Director, Programmatic Media & ABM Strategy

pharosIQ

United States

On-site

USD 120,000 - 160,000

Full time

14 days+

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Job summary

A leading digital marketing firm in the United States is seeking a Director of Programmatic Media & ABM to lead the strategy and execution of programmatic advertising and account-based marketing. The ideal candidate will have over 10 years of experience in digital media, proven leadership skills, and a deep understanding of the programmatic ecosystem. This key role is responsible for guiding media strategies that directly support business growth while ensuring cross-channel optimization and high ROI. Competitive compensation and a culture of innovation await the right candidate.

Qualifications

  • 10+ years of experience in programmatic media, digital media strategy or ad tech.
  • Successful management of high-performing teams.
  • Hands-on knowledge of multiple DSPs and programmatic ecosystems.

Responsibilities

  • Define and own the programmatic media and ABM strategy across accounts.
  • Lead a team of campaign managers, including hiring and performance management.
  • Own overall programmatic performance across portfolios of accounts.

Skills

Advanced Programmatic & ABM Strategy
Business & Financial Acumen
Data-Driven Decision Making
Client & Executive Communication
Change Management
Adaptability & Innovation

Tools

Excel
PowerPoint
PowerBI

Job description

A leading digital marketing firm in the United States is seeking a Director of Programmatic Media & ABM to lead the strategy and execution of programmatic advertising and account-based marketing. The ideal candidate will have over 10 years of experience in digital media, proven leadership skills, and a deep understanding of the programmatic ecosystem. This key role is responsible for guiding media strategies that directly support business growth while ensuring cross-channel optimization and high ROI. Competitive compensation and a culture of innovation await the right candidate.
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