Director, Planning & Strategy

Adelphi Group; New York (NY); On-site; USD 90,000 - 215,000; Full time

Job summary

Omnicom Media in the United States is seeking a Director, Planning to lead strategic vision and integrated media planning across client portfolios, serving as senior client advisor and guiding cross-functional teams.

This role drives multi-channel strategies, performance analyses, and talent development with a focus on innovation, client satisfaction, and operational excellence within OM's planning teams.

Qualifications

• Bachelor’s degree in advertising, marketing, communications, business, or a related field.
• 10+ years of progressive media planning experience, with significant leadership and client management responsibilities in an agency environment.
• Proven success in developing and leading integrated media strategies for complex, high-value accounts.
• Advanced analytical skills and the ability to translate data into actionable strategic recommendations.
• Proficiency in Microsoft Excel, PowerPoint, and industry planning/analytics tools.
• Strong project management skills and the ability to lead through change in a dynamic environment.
• Demonstrated passion for innovation and talent development.

Responsibilities

• Set the strategic vision for client portfolios and lead multi-channel media strategies that drive business results.
• Act as a senior advisor to clients, providing forward-thinking counsel and identifying opportunities for partnership and innovation.
• Oversee the development and delivery of major client presentations, strategic recommendations, and campaign performance analyses.
• Ensure programs are continuously optimized through robust data analysis, performance monitoring, and proactive recommendations.
• Advocate for clients within OM, ensuring their objectives are met through integrated strategies and informed investment decisions.
• Lead, inspire, and mentor planning teams to deliver best-in-class work and foster a culture of high performance, growth, and accountability.
• Promote collaboration with activation, analytics, creative, and strategy teams to deliver cohesive plans.
• Champion operational excellence by optimizing workflow, driving process improvements, and adopting OM tools.
• Identify, develop, and retain top talent through ongoing coaching and feedback.
• Model OM’s values and drive cross-team engagement and innovation.

Skills

Leadership

Client management

Strategic thinking

Analytical skills

Relationship building

Project management

Change management

Education

Bachelor’s degree in advertising, marketing, communications, business, or a related field

Tools

Microsoft Excel

PowerPoint

Industry planning/analytics tools

Job description

Omnicom Media in the United States is seeking a Director, Planning to lead strategic vision and integrated media planning across client portfolios, serving as senior client advisor and guiding cross-functional teams.

This role drives multi-channel strategies, performance analyses, and talent development with a focus on innovation, client satisfaction, and operational excellence within OM's planning teams.