Director, Performance Marketing & Growth

American Society of Clinical Oncology (ASCO)

Alexandria (VA)

On-site

USD 143,000 - 165,000

Full time

11 days ago
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Benefits offered by this job

Open Leave Policy
Paid Family Leave
401(k): 7.5% Employer Contribution
Employee Assistance Program
Fertility and Family Forming
Healthcare Concierge
Flexible Spending Accounts
Healthcare Savings Account
Disability and Life Insurance

Job summary

ASCO seeks a Director of Performance Marketing to shape the paid digital and SEO strategy for ASCO and Conquer Cancer. You will manage a performance agency, mentor a direct report, and drive budgets with a test, prove, and scale mindset in an AI-enabled environment.

Remote work is welcome; position may be based in Alexandria, VA, with travel 5-10 days/yr. Compensation ranges from $142,500 to $165,000 annually, with a comprehensive rewards package.

Qualifications

  • Bachelor’s degree in Marketing, Communications, Digital Marketing or related field, or equivalent years of experience.
  • 10–12 years' experience in integrated multichannel marketing including SEO/SEM, social media and paid search.
  • Expertise in creative design, copywriting, and digital asset development for Owned, Paid, Earned channels.
  • 5 years in a supervisory role.
  • 3–5 years overseeing digital performance agencies and media buying.
  • Experience with advanced Excel and analytics tools; Adobe Analytics a plus.
  • Hands-on experience with Airtable or similar PM tools.

Responsibilities

  • Distill complex performance data into clear narratives for senior leadership.
  • Translate objectives into high-performing digital marketing plans across ASCO and Conquer Cancer.
  • Manage multiple digital budgets at portfolio level; optimize spend.
  • Coordinate with design and content teams to synchronize digital content with strategy.
  • Lead agency governance and mentor one direct report; ensure brand-aligned execution.

Skills

Digital marketing
SEO/SEM
Social media advertising
Budget management
Data analysis
Collaboration across teams

Education

Bachelor's degree in Marketing or related field
Master’s degree (preferred)

Tools

Airtable
Adobe Analytics
Advanced Excel

Job description

ASCO seeks a Director of Performance Marketing to shape the paid digital and SEO strategy for ASCO and Conquer Cancer. You will manage a performance agency, mentor a direct report, and drive budgets with a test, prove, and scale mindset in an AI-enabled environment.

Remote work is welcome; position may be based in Alexandria, VA, with travel 5-10 days/yr. Compensation ranges from $142,500 to $165,000 annually, with a comprehensive rewards package.

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