Director, Paid Search - Lead Enterprise SEM (Remote)

Coinscapture; Northern (KY); Hybrid; USD 120,000 - 130,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Extended Holiday break

Flexible schedules

Work from anywhere options

100% paid parental leave

401(k) matching

Medical, Dental, Vision, Life

Job summary

Wpromote is seeking a Director of Paid Search to lead a team of 4–5 managers across Google Ads and Microsoft Ads for a fast-growing roster of enterprise clients. You will drive data-informed strategies, oversee client relationships, and partner with cross-functional teams to align paid search with broader marketing goals.

You will mentor staff, shape testing frameworks, and push for innovation while maintaining a strong focus on quality, scalability, and results.

Qualifications

• 7+ years of experience in paid media advertising within agency/client environments.
• 2+ years prior staff management with development and mentoring experience.
• Extensive experience developing, optimizing, analyzing, and reporting on paid search campaigns.

Responsibilities

• Leading and developing a team of 4–5 Paid Search Managers and Associate Directors, providing strategic guidance and mentorship.
• Overseeing a portfolio of enterprise Paid Search clients with focus on retention, growth, and innovation.
• Driving data-informed Paid Search strategies aligned to client objectives and cross-channel goals.
• Serving as a senior strategic partner across client relationships with oversight on recommendations and escalations.
• Collaborating with Client Services, Paid Media leadership, and channel teams to identify growth opportunities.
• Establishing testing frameworks, innovation roadmaps, and thought leadership in Paid Search.

Skills

Paid media

Team leadership

Campaign analysis

Google Analytics

Google Workspace

Excel

Asana

Tools

Google Ads

Microsoft Ads

Job description

Wpromote is seeking a Director of Paid Search to lead a team of 4–5 managers across Google Ads and Microsoft Ads for a fast-growing roster of enterprise clients. You will drive data-informed strategies, oversee client relationships, and partner with cross-functional teams to align paid search with broader marketing goals.

You will mentor staff, shape testing frameworks, and push for innovation while maintaining a strong focus on quality, scalability, and results.