Director of Sales Marketing

Carlita's; Portland (OR); On-site; USD 80,000 - 100,000; Full time

Job summary

A leading restaurant group in Portland is seeking a Sales and Marketing Director to shape and execute marketing strategies across multiple locations. This senior role requires a blend of creative vision and data-driven strategies to enhance brand visibility and drive revenue. The ideal candidate will have extensive experience in the hospitality industry, strong leadership skills, and a deep understanding of the local market.

Benefits

Competitive salary and performance incentives

Health, dental, and vision benefits

Opportunities for growth and leadership

Collaborative work environment

Flexible work from home options

Qualifications

• 5+ years of marketing and/or sales leadership experience in hospitality.
• Proven success in driving brand growth and customer engagement.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Lead digital marketing efforts including social media and content creation.
• Manage and mentor marketing and sales staff.

Skills

Leadership

Communication

Digital Marketing

Creative Thinking

Tools

SEO/SEM

Analytics Platforms

Job description

Benefits:

• Company parties
• Employee discounts
• Flexible schedule

About Us: We are Urban Restaurant Group, a dynamic and highly successful owner/operator of multiple restaurant and bar concepts based in Portland and Eugene.

Position Overview: The Sales and Marketing Director will be responsible for shaping and executing the marketing, branding, and sales strategies across all restaurant locations. This is a senior leadership role that combines creative vision with data-driven strategy to build our customer base, increase brand visibility, and drive revenue.

Key Responsibilities:

1. Develop and implement comprehensive marketing strategies to promote the group and its individual restaurant brands.
2. Lead all digital marketing efforts, including social media, SEO/SEM, email campaigns, website management, and content creation.
3. Oversee public relations and communications strategies, including partnerships, media outreach, and community engagement.
4. Identify and execute local and national sales opportunities (corporate events, private dining, catering, etc.).
5. Monitor KPIs and ROI on all campaigns and adjust strategies as needed.
6. Manage and mentor marketing and sales staff and external vendors.
7. Collaborate closely with the executive team, chefs, and general managers to align brand messaging and goals.
8. Plan and execute events, seasonal promotions, and collaborations.
9. Maintain and elevate brand identity across all guest touchpoints.

Requirements:

• 5+ years of marketing and/or sales leadership experience in hospitality, food & beverage, or related industry.
• Proven success in driving brand growth, revenue, and customer engagement.
• Deep understanding of the Portland market and urban dining culture.
• Strong knowledge of digital marketing tools and analytics platforms.
• Excellent communication, leadership, and organizational skills.
• Creative thinker with a passion for hospitality and food culture.

What We Offer:

• Competitive salary and performance incentives
• Health, dental, and vision benefits
• Opportunities for growth and leadership within a respected restaurant group
• Collaborative and entrepreneurial work environment
• A chance to shape the future of some of Portland’s most beloved restaurants

Flexible work from home options available.