Director of Product Marketing, Ad Tech & Data

Bloomberg; New York (NY); On-site; USD 140,000 - 160,000; Full time

Benefits offered by this job

Merit increases

Incentive compensation

Paid holidays

Paid time off

Medical insurance

Dental

Vision

Disability benefits

401(k) match

Life insurance

Wellness programs

Job summary

Bloomberg is seeking a Director of Product Marketing to lead commercialization of our core advertising portfolio. You will own positioning, launches, and adoption by advertisers, agencies, and global sales teams.

This high-visibility role combines strategy and execution, shaping pricing input and producing marketing materials that drive sales and client engagement across audience, data, and emerging ad solutions.

Qualifications

• Experience in product marketing leadership with ability to move from strategy to execution.
• Ability to shape positioning and pricing input at a senior level.
• Experience building materials for sellers and clients and enabling sales teams.

Responsibilities

• Develop differentiated positioning and messaging for audience, data, and advertising products.
• Own product marketing strategy for launches and beta programs with defined target customers and proof points.
• Partner with regional teams to adapt global narratives to local markets.
• Influence roadmap and prioritization using client and market signals.
• Create one-sheets, launch decks, battlecards, FAQs, and training materials.

Skills

Product marketing

Pricing strategy

Go-to-market

Sales enablement

Market insights

Cross-functional leadership

Job description

Bloomberg is seeking a Director of Product Marketing to lead commercialization of our core advertising portfolio. You will own positioning, launches, and adoption by advertisers, agencies, and global sales teams.

This high-visibility role combines strategy and execution, shaping pricing input and producing marketing materials that drive sales and client engagement across audience, data, and emerging ad solutions.