Head of Product Marketing — Ad Tech & Data Solutions

Clear Channel Outdoor; New York (NY); On-site; USD 135,000 - 155,000; Full time

Benefits offered by this job

Medical, Dental, Vision Plans

HSA/FSA Options

401(k) with company match

Paid Time Off

Job summary

Clear Channel Outdoor seeks a Director of Product Marketing to define and drive product marketing strategy across data and media products, aligning offerings with customer needs and business goals. You will partner with product, sales, operations, and marketing to launch capabilities, build enablement tools, and position the company as a leader in advertising technology.

Reporting to the VP of Product Marketing & Strategy, you will own end-to-end marketing, translate complex product features for

Qualifications

• Bachelor’s degree in Business, Marketing, Communications, Advertising, or a related field required.
• Relevant sales, marketing, media, or industry certifications are a plus.
• At least 7 years of product marketing experience, preferably within media, technology or ad tech companies.

Responsibilities

• Define and own product marketing strategy and execution across the data and media product lines.
• Partner with the product owner throughout the product lifecycle, shaping positioning around customer needs and the competition.
• Translate product positioning and value proposition into actionable language for sales collateral, case studies, and external communications.
• Develop and execute go-to-market strategies for product launches and build scalable playbooks.
• Provide go-to-market support for new features, enhancements, and updates beyond initial launch.
• Collaborate with sales, marketing, operations, learning & development to build enablement resources and training.
• Build and grow the product marketing team in partnership with leadership.
• Performs other duties as assigned.

Skills

Product marketing

Cross-functional

Storytelling

AI tools

Go-to-market

Education

Bachelor's in Business/Marketing

Certifications in sales/marketing

Job description

Clear Channel Outdoor seeks a Director of Product Marketing to define and drive product marketing strategy across data and media products, aligning offerings with customer needs and business goals. You will partner with product, sales, operations, and marketing to launch capabilities, build enablement tools, and position the company as a leader in advertising technology.

Reporting to the VP of Product Marketing & Strategy, you will own end-to-end marketing, translate complex product features for