Senior Product Manager, Ad Measurement & Optimization

Bloomberg; New York (NY); On-site; USD 150,000 - 230,000; Full time

Job summary

Bloomberg is seeking a Senior Product Manager to own the strategy, development, and delivery of next-generation advertising measurement, targeting, and performance optimization products. You will lead end-to-end experiences that empower advertisers to derive insights and demonstrate value at scale across display and video.

You will partner with engineering, data science, product marketing, and sales to shape a data-driven roadmap, drive cross-functional execution, and ensure privacy and data

Qualifications

• 6+ years in product management focused on ad tech, data platforms, or analytics.
• Deep understanding of advertising measurement methodologies, including attribution and incrementality.
• Technical proficiency with APIs, data pipelines, and large-scale data architectures.

Responsibilities

• Define the strategy and roadmap for Bloomberg’s advertising measurement, data, and targeting products.
• Understand Bloomberg’s ad platforms and signals; identify new opportunities and products.
• Lead scalable, privacy-safe measurement and targeting solutions (attribution, lift, MMM, identity).
• Collaborate with engineering and data science teams to develop ML-based optimization and targeting capabilities.
• Advance ad reporting with API-based real-time analytics and dashboards for transparency.

Skills

Ad tech expertise

Data platforms

Measurement analytics

APIs

SQL

Education

Quantitative degree

Tools

Data pipelines

Identity systems

Big data architectures

Job description

Bloomberg is seeking a Senior Product Manager to own the strategy, development, and delivery of next-generation advertising measurement, targeting, and performance optimization products. You will lead end-to-end experiences that empower advertisers to derive insights and demonstrate value at scale across display and video.

You will partner with engineering, data science, product marketing, and sales to shape a data-driven roadmap, drive cross-functional execution, and ensure privacy and data