Director of Performance Creative & Creative Engine

Sundays for Dogs, Inc.; United States; On-site; USD 170,000 - 210,000; Full time

Job summary

Sundays for Dogs, Inc. is seeking a Director of Performance Creative to architect a system that generates hundreds of ads monthly and lets data decide winners.

You will lead a team of full-stack creatives and coordinate with influencers, agencies, and in-house strategists to maximize ad volume and quality. The role reports to Growth Marketing leadership and aims to scale a distributed creative network, balancing speed with performance across multiple channels.

Qualifications

• 8+ years in high-volume creative production, performance creative, or content operations.
• Experience running a decentralized creative model with multiple creators/agencies at once.
• Proven ability to scale and lead high-throughput creative teams.

Responsibilities

• Own the quarter's two most important metrics: ad volume and ad quality, plus diversity.
• Review incoming creative flow and decide what gets uploaded to Meta.
• Use performance data to separate winners from losers and feed learnings to the system.
• Hire and lead a team of full-stack creative strategists who concept, shoot, and edit their ads.
• Build out an editing bench to prevent bottlenecks in output.
• Launch and grow the TikTok Ambassador Program, including a dedicated manager.
• Manage relationships with outside agencies and influencers as the network scales.

Skills

High-volume creative production

Decentralized creative model

Leadership and team building

Performance data fluency

TikTok creator programs

Agency relationship management

Volume-driven mindset

Job description

Sundays for Dogs, Inc. is seeking a Director of Performance Creative to architect a system that generates hundreds of ads monthly and lets data decide winners.

You will lead a team of full-stack creatives and coordinate with influencers, agencies, and in-house strategists to maximize ad volume and quality. The role reports to Growth Marketing leadership and aims to scale a distributed creative network, balancing speed with performance across multiple channels.