Head of Performance Creative - Scale 1000+ Ads (Remote)

Sundays for Dogs; United States; Remote; USD 180,000 - 250,000; Full time

Benefits offered by this job

Remote-friendly

Quarterly in-person meetups

Job summary

Sundays for Dogs is a founder-led brand reimagining pet food. The Director of Performance Creative will build the engine to produce hundreds of ideas, letting data decide winners.

You'll lead full-stack creative strategists and a TikTok team, owning ad volume, quality, and diversity across formats, sourcing from in-house strategists, influencers, and agencies. Remote-friendly with quarterly in-person meetups.

Qualifications

• 8+ years in high-volume creative production, performance creative, or content operations.
• Experience running a decentralized creative model with multiple creators or agencies.
• Proven ability to scale teams that concept, shoot, and edit their own work.
• Fluency with performance data (hook rate, CAC, ad performance) to decide what gets made.

Responsibilities

• Own the quarter's core metrics: ad volume, ad quality, and diversity.
• Act as executive producer: review incoming creative from strategists, influencers and agencies and select what uploads to Meta.
• Use performance data to identify winners and losers and feed learnings back into the system.
• Hire and lead a team of full-stack creative strategists and a TikTok team.
• Build out an editing bench to prevent bottlenecks in output.
• Launch and scale the TikTok Ambassador Program with a dedicated manager.

Skills

High-volume production

Performance data

Team leadership

TikTok programs

Decentralized model

Concept & edit

Job description

Sundays for Dogs is a founder-led brand reimagining pet food. The Director of Performance Creative will build the engine to produce hundreds of ideas, letting data decide winners.

You'll lead full-stack creative strategists and a TikTok team, owning ad volume, quality, and diversity across formats, sourcing from in-house strategists, influencers, and agencies. Remote-friendly with quarterly in-person meetups.