Director of Marketing, Admissions & Growth

Genesis HealthCare; Bridgeville (Allegheny County); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Variable compensation

Tuition discounts

Employee Assistance Program

Employee Foundation

Health, Dental, Vision, Life insurance

401K

Paid Time Off

On-Demand Pay

24/7 virtual health care

Disability insurance

Pet Insurance

Job summary

Genesis HealthCare is seeking a Director of Marketing, Admissions, and Internal Referral Management to drive sales, census, mix and revenue across nursing centers and assisted living communities.

You will lead external and internal referral programs, collaborate with Clinical Admissions Directors, and represent the center in the community to grow business through relationship-building and competitive analysis.

Qualifications

• Minimum of three (3) years' experience in a healthcare setting.
• Minimum of two (2) years college education in health care administration, business management, and/or marketing or public relations preferred.

Responsibilities

• Referral Generation - Management
• Competitive Landscape Analysis
• Community Engagement - Brand Management
• Territory Management and Admissions
• Benefits Verifications
• Leadership and Team Building

Skills

Healthcare experience

Team leadership

Strategic planning

Education

Health care administration

Business management

Marketing or public relations

Job description

Genesis HealthCare is seeking a Director of Marketing, Admissions, and Internal Referral Management to drive sales, census, mix and revenue across nursing centers and assisted living communities.

You will lead external and internal referral programs, collaborate with Clinical Admissions Directors, and represent the center in the community to grow business through relationship-building and competitive analysis.