Director of Marketing

Insight Global; New Bremen (OH); On-site; USD 90,000 - 150,000; Full time

Job summary

Insight Global, a global staffing and solutions company, seeks a Director of Marketing to lead and elevate our marketing strategy. This leadership role shapes brand experience, guides integrated marketing, modernizes processes, and partners across the organization to support growth and strengthen our employer brand.

In this senior position, you’ll drive North American programs, manage external agencies, ensure consistent brand standards, and align marketing across regions to maximize impact and

Qualifications

• Bachelor’s degree in Communications, Marketing, or Media Relations with 8+ years related experience
• Non-degree considered with 12+ years related experience plus high school diploma or GED
• Willingness to travel 6–20%
• Valid Passport

Responsibilities

• Direct the creation and execution of marketing programs across North America
• Partner with external agencies to enhance brand visibility and maximize strategic coverage
• Ensure a consistent and compelling brand image across all regions by collaborating with global and regional marketing leaders
• Review and approve global marketing assets to uphold quality and alignment with brand standards
• Ensure consistency of high-quality content across all channels—digital, social, media, and sales collateral
• Direct the development of integrated marketing plans that promote products, technologies, and services
• Lead retail and recruiting marketing strategies aligned with broader business goals
• Collaborate with Human Resources and leadership to support recruiting and retention through targeted recruiting marketing strategies
• Oversee and continuously improve project workflows within the department’s project management system
• Lead planning and execution of key corporate initiatives
• Manage key marketing budget accounts with a focus on efficiency and ROI
• Champion ongoing process improvements to enhance team performance and delivery

Skills

Bachelor’s degree in Communications/마?

Education

Bachelor’s degree in Communications, Marketing, or Media Relations

Job description

• Bachelor’s degree in Communications, Marketing, or Media Relations, along with at least 8 years of related experience.
• Non-degree considered if 12+ years of related experience along with a high school diploma or GED
• Frequent travel (6-20%)
• Valid Passport

Preferred Qualifications

• Five years’ experience in the Material Handling or a similar capital equipment industry
• Ten years managing people and five years managing a Marketing Communications department
• Experience successfully building, coaching, and motivating high-performance teams while holding employees accountable
• Strong leadership skills and history of demonstrated successes
• Excellent communicator with ability to influence across all functional areas
• Excellent oral and written communication skills including the ability to clearly present recommendations and summarize complex issues
• Demonstrate both creative and critical thinking skills
• International experience

Job Posting External

Director of Marketing

Are you a strategic marketing leader who thrives at leading dynamic marketing teams and delivering measurable results in support of key business goals? Do you have a passion for growing powerful brands, driving demand, and aligning global teams around a shared vision?

We’re looking for a Director of Marketing to lead and elevate our marketing strategy — shaping how our brand is experienced across every touchpoint. In this highly visible leadership role, you’ll guide integrated marketing strategies, modernize processes, and partner across the organization to support growth, strengthen our employer brand, and amplify our market presence.

Responsibilities

Strategic Leadership & Brand Stewardship

• Direct the creation and execution of marketing programs across North America
• Partner with external agencies to enhance brand visibility and maximize strategic coverage
• Ensure a consistent and compelling brand image across all regions by collaborating with global and regional marketing leaders
• Review and approve global marketing assets to uphold quality and alignment with brand standards
• Ensure consistency of high-quality content across all channels—digital, social, media, and sales collateral

Demand Generation & Integrated Marketing

• Direct the development of integrated marketing plans that promote products, technologies, and services
• Lead retail and recruiting marketing strategies aligned with broader business goals
• Collaborate with Human Resources and leadership to support recruiting and retention through targeted recruiting marketing strategies

Cross-Functional Collaboration & Operations Excellence

• Oversee and continuously improve project workflows within the department’s project management system
• Lead planning and execution of key corporate initiatives
• Manage key marketing budget accounts with a focus on efficiency and ROI
• Champion ongoing process improvements to enhance team performance and delivery