Director of Growth Strategy & Analytics

Zirrus; Yadkinville (NC); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Exposure to senior leadership

Career growth opportunities

Impactful work on real products

Job summary

A telecommunications company in Yadkinville seeks a Director of Growth Strategy & Analytics to drive data-led decision-making across marketing and finance. This pivotal role requires 5–8 years of relevant experience, strong analytical skills, and the ability to influence cross-functional strategies. You will enhance business performance through analytics and collaboration with leaders in the organization.

Qualifications

• 5–8 years in marketing analytics or commercial finance, able to influence decisions.
• Strong financial acumen with understanding of ROI, CAC, and LTV.
• Experience in revenue growth management and data-driven environments.

Responsibilities

• Own marketing performance reporting and ROI analysis.
• Develop dashboards for investment decisions and media optimization.
• Lead post-campaign reviews for actionable insights.

Skills

Analytical thinking

Data translation

Collaboration

Performance optimization

Strategic thinking

Tools

Power BI

Excel

CRM tools (e.g., HubSpot, Salesforce)

Looker/Tableau

SQL

Job description

Overview

Join to apply for the Director of Growth Strategy & Analytics role at Zirrus.

Zirrus is hiring a Director of Growth Strategy & Analytics to help accelerate quality growth. This is a pivotal role where marketing meets finance, insights fuel strategy, and analytics drive every decision. You’ll partner across the business—from media to pricing to market expansion—and provide the visibility needed to keep improving. If you’re highly analytical, commercially minded, and want your work to shape how marketing and sales investments get made—we want to hear from you.

What You’ll Do

• Own end-to-end marketing performance reporting: campaign ROI, CAC, churn, and funnel KPIs
• Build dashboards and insights that guide investment decisions and media optimization
• Monitor customer behavior across channels—digital, retail, referral—and recommend improvements
• Develop and maintain attribution models to understand multi-touch performance across campaigns and touchpoints
• Partner with marketing division heads, sales, operations, and finance to build business cases for pricing, territory expansion, and bundling strategies
• Lead post-campaign performance reviews and translate learnings into actionable improvements
• Provide strategic guidance to elevate how data is used in both marketing and sales, including CRM, media, and funnel analytics
• Own and refine sales forecasting in collaboration with the Internet, Mobile, Security, and Managed Services leaders
• Create scenario models and sensitivity analyses to support budget planning and investment trade-offs
• Evaluate and improve the marketing analytics tech stack to enhance data flow, reporting speed, and decision quality
• Serve as the marketing team’s internal data expert—making complex analytics clear, digestible, and actionable
• Partner with the VP of Marketing on budgeting, forecasting, and strategic planning

Who You Are

• A sharp and critical thinker—you connect dots others miss and uncover insights that move the business
• A data translator—you make analytics meaningful for stakeholders across marketing, finance, and sales
• A results-driver—you focus on metrics that matter and knows how to optimize performance
• A strong collaborator—you build effective working relationships and get alignment across functions
• A structure-builder bring clarity and frameworks to ambiguous problems
• A continuous improver—you’re always testing, learning, and leveling up what’s possible

What You Bring

• 5–8 years of progressive experience in marketing analytics, commercial finance, or consulting—with proven ability to influence strategic decisions and partner cross-functionally
• Experience working cross-functionally in fast-paced, data-driven environments
• Strong financial acumen—you understand ROI, LTV, CAC, and can build business cases with confidence
• Experience in revenue growth management—including pricing, promo effectiveness, product mix, and channel strategy
• Advanced Excel and experience with data tools such as Power BI—including ability to build models, automate reporting, and streamline analysis
• Familiarity with CRM and digital marketing platforms (e.g., HubSpot, Salesforce)
• Experience developing or utilizing attribution models and/or marketing mix models
• Familiarity with dashboard tools like Looker, Tableau, or similar
• Exposure to SQL or data querying tools a plus

Why Zirrus?

• You’ll work on real products that impact real people—homeowners and business owners alike
• You’ll be part of a tight-knit team where your work is seen, valued, and rewarded
• You’ll have daily exposure to senior leaders including the CEO and influence major decisions
• You’ll grow faster than you thought possible—because we invest in people who invest in us
• You’ll help lead a transformation—bringing data-led decision-making to a 75-year-old startup with big ambitions

Job Details

• Seniority level: Director
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Telecommunications

Other postings and references have been removed to focus on the Zirrus role.