Director of Gifting, Packaging & Seasonal Growth

Hershey Company; Hershey (PA); Sur place; USD 179 000 - 224 000; Plein temps

Résumé du poste

The Hershey Company is seeking a Director of Marketing Packaging, Gifting & Seasonal Innovation to lead high-impact growth platforms across packaging, gifting occasions, and seasonal moments.

You will shape strategies that create incremental demand and drive brand relevance with cross-functional teams across Marketing, Commercial, Insights, R&D, Supply Chain, Packaging Development, Finance, and Manufacturing.

Qualifications

• 10+ years in marketing, innovation, or leadership roles.
• Proven ability to move ideas from concept to launch.
• Strong strategic, analytical and financial thinking.

Responsabilités

• Lead development of gifting, packaging, and seasonal growth platforms.
• Build and manage multi-brand, multi-geography innovation roadmap.
• Partner with customers and commercial to validate concepts.
• Inspire and develop a high-performing team.
• Align executives around growth priorities across the enterprise.

Connaissances

Marketing leadership

Innovation management

Strategic planning

Financial acumen

Cross-functional leadership

Formation

Bachelor's degree

MBA preferred

Description du poste

The Hershey Company is seeking a Director of Marketing Packaging, Gifting & Seasonal Innovation to lead high-impact growth platforms across packaging, gifting occasions, and seasonal moments.

You will shape strategies that create incremental demand and drive brand relevance with cross-functional teams across Marketing, Commercial, Insights, R&D, Supply Chain, Packaging Development, Finance, and Manufacturing.