Director of Experiential Content & Executive Events

SME; Southfield (MI); Presencial; USD 120.000 - 180.000; Jornada completa

Descripción de la vacante

SME, located in Southfield, MI, seeks a Director, Content Experiences to lead a portfolio of high-value experiential events for senior manufacturing leaders. The role emphasizes emerging technologies, industry trends, and business challenges.

You will own concept development, audience strategy, speaker engagement, budgeting, production, and post-event evaluation, partnering across SME teams to scale repeatable formats and drive measurable results.

Formación

• Bachelor’s degree in marketing, communications, business administration, event management, or related field.
• 5+ years of experience in experiential marketing, event strategy, or related field.
• Proven track record producing small-to-mid-sized, high-impact events in B2B/manufacturing tech.
• Strong ability to work with senior executives and cross-functional teams.
• Excellent project management and budget discipline.

Responsabilidades

• Conceive, develop, and execute a portfolio of small-to-mid-sized experiential events.
• Design content-led programs and curated experiences for executive audiences.
• Lead speaker and partner engagement, budgeting, and post-event analysis.
• Collaborate with SME teams to scale repeatable formats and measures.

Conocimientos

Experiential marketing

Event strategy

Content development

Audience engagement

Budget management

Project management

Leadership

Communication

Educación

Bachelor’s degree in marketing

Bachelor’s degree in communications

Bachelor’s degree in business administration

Bachelor’s degree in event management

Descripción del empleo

SME, located in Southfield, MI, seeks a Director, Content Experiences to lead a portfolio of high-value experiential events for senior manufacturing leaders. The role emphasizes emerging technologies, industry trends, and business challenges.

You will own concept development, audience strategy, speaker engagement, budgeting, production, and post-event evaluation, partnering across SME teams to scale repeatable formats and drive measurable results.