Director of Enrollment Management Analytics & Reporting

UT Tyler; Town of Texas (WI); On-site; USD 110,000 - 160,000; Full time

Job summary

The University of Texas Permian Basin is seeking a Director of Enrollment Management Analytics & Reporting, based in Odessa, TX. This leadership role drives data strategy, reporting, and analytics across enrollment pipelines to inform strategic decisions and improve performance.

You will manage data workflows across multiple systems, develop dashboards and KPIs, and partner with Institutional Research and admissions to forecast enrollment and optimize processes.

Qualifications

• Bachelor’s degree in data analytics, statistics, information systems, computer science, institutional research, higher education administration, business analytics, or a related field.
• Five (5) years of progressively responsible experience in data analytics, reporting, BI, institutional research, enrollment systems, or related area.
• Experience querying, transforming, validating, analyzing, and reporting on large data sets and developing dashboards or recurring decision-support products.
• Experience working with a CRM, student information system, document-management system, relational database, external data feed, or comparable institutional platform.
• Experience developing forecasts, projection models, scenario analyses, or comparable analytical products and communicating findings to leadership.
• Experience coordinating complex cross-functional data or reporting initiatives with recurring deadlines and confidential student or institutional information.

Responsibilities

• Own data-management and reporting workflows for enrollment sources.
• Manage the OnBase document repository and related workflows for Enrollment Management admission documents.
• Coordinate approved data imports, exports, integrations, and recurring exchanges and reconcile records across enrollment systems and external sources.
• Maintain current documentation, data dictionaries, business rules, report specifications, schedules, and standard operating procedures for assigned data and reporting processes.
• Oversee scheduled data-sharing agreements and recurring data exchanges with independent school districts, two-year institutions, and other authorized partners.
• Manage UTPB Direct Admissions reporting and related data-quality, reconciliation, and partner requirements.
• Lead Dual Credit THECB FAST reporting in coordination with Institutional Research, Dual Credit, THECB, TEA, and other responsible offices.
• Manage Transfer Calculator first-source reporting, validation, documentation, and issue resolution with responsible partners.
• Design, execute, maintain, and improve customized reports using Slate, Argos, Tableau, Excel, SPSS, Python, SQL, or other approved reporting and analytics tools.
• Develop dashboards, tables, visualizations, and KPIs reporting for recruitment funnels, applications, admission, yield, enrollment, direct admissions, dual credit, and partner performance.
• Conduct funnel analytics and develop enrollment forecasts, projection models, and scenario analyses in collaboration with internal and external partners; document assumptions, methods, limitations, and results.
• Integrate approved external data sources to enhance enrollment intelligence, benchmark performance, and contextualize UTPB enrollment results.
• Produce executive-ready analyses, present key findings and insights, and communicate conclusions, risks, options, and recommendations verbally and in writing.
• Establish and maintain data-validity checks; audit, reconcile, clean, transform, and integrate data; and document corrective action or escalation when discrepancies are identified.
• Review reports, dashboards, models, and data products for accuracy, completeness, consistency, timeliness, and appropriate interpretation before release.
• Develop and implement plans for report and model maintenance, improvement, enhancement, version control, and continuity.
• Manage renewal, data, analytics, and reporting requirements for Common App, ApplyTexas, UTPB Direct Admissions, Encoura, College Board, and other assigned vendors or partners within delegated authority.
• Prioritize and monitor reporting and information requests, assign or delegate project work as authorized, review outputs for quality, and provide leadership for the Enrollment Management data reporting and analysis agenda.

Skills

Data analytics

Reporting

Forecasting

Cross-functional coordination

Stakeholder communication

Data governance

Education

Bachelor’s degree in data analytics or related field

Master’s degree preferred

Tools

Slate

PeopleSoft

Tableau

Excel

SQL

Python

Job description

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Director of Enrollment Management Analytics & Reporting

The University of Texas Permian Basin's Department of Student Services welcomes applications for the position of Director of Enrollment Management Analytics & Reporting

Salary Range

Essential Functions

Enrollment Data and Platform Management

1. 1. Own data-management and reporting workflows for Common App, ApplyTexas, UTPB Direct Admissions, Encoura, College Board, Slate, PeopleSoft, OnBase, and other approved enrollment sources.
2. 2. Manage the OnBase document repository and related workflows for Enrollment Management admission documents.
3. 3. Coordinate approved data imports, exports, integrations, and recurring exchanges and reconcile records across enrollment systems and external sources.
4. 4. Maintain current documentation, data dictionaries, business rules, report specifications, schedules, and standard operating procedures for assigned data and reporting processes.

Partner, Regulatory, and Specialized Reporting

1. 5. Oversee scheduled data-sharing agreements and recurring data exchanges with independent school districts, two-year institutions, and other authorized partners.
2. 6. Manage UTPB Direct Admissions reporting and related data-quality, reconciliation, and partner requirements.
3. 7. Lead Dual Credit THECB FAST reporting in coordination with Institutional Research, Dual Credit, THECB, TEA, and other responsible offices.
4. 8. Manage Transfer Calculator first-source reporting, validation, documentation, and issue resolution with responsible partners.

Analytics, Dashboards, and Projections

1. 9. Design, execute, maintain, and improve customized reports using Slate, Argos, Tableau, Excel, SPSS, Python, SQL, or other approved reporting and analytics tools.
2. 10. Develop dashboards, tables, visualizations, and KPIs reporting for recruitment funnels, applications, admission, yield, enrollment, direct admissions, dual credit, and partner performance.
3. 11. Conduct funnel analytics and develop enrollment forecasts, projection models, and scenario analyses in collaboration with internal and external partners; document assumptions, methods, limitations, and results.
4. 12. Integrate approved external data sources to enhance enrollment intelligence, benchmark performance, and contextualize UTPB enrollment results.
5. 13. Produce executive-ready analyses, present key findings and insights, and communicate conclusions, risks, options, and recommendations verbally and in writing.
6. 14. Establish and maintain data-validity checks; audit, reconcile, clean, transform, and integrate data; and document corrective action or escalation when discrepancies are identified.
7. 15. Review reports, dashboards, models, and data products for accuracy, completeness, consistency, timeliness, and appropriate interpretation before release.
8. 16. Develop and implement plans for report and model maintenance, improvement, enhancement, version control, and continuity.

Leadership, Vendor, and Workflow Coordination

1. 17. Manage renewal, data, analytics, and reporting requirements for Common App, ApplyTexas, UTPB Direct Admissions, Encoura, College Board, and other assigned vendors or partners within delegated authority.
2. 18. Prioritize and monitor reporting and information requests, assign or delegate project work as authorized, review outputs for quality, and provide leadership for the Enrollment Management data reporting and analysis agenda.

Required Qualifications

1. 1. Bachelor’s degree in data analytics, statistics, information systems, computer science, institutional research, higher education administration, business analytics, or a related field.
2. 2. Five (5) years of progressively responsible experience in data analytics, reporting, business intelligence, institutional research, enrollment systems, or a related area.
3. 3. Experience querying, transforming, validating, analyzing, and reporting on large data sets and developing dashboards or recurring decision-support products.
4. 4. Experience working with a CRM, student information system, document-management system, relational database, external data feed, or comparable institutional platform.
5. 5. Experience developing forecasts, projection models, scenario analyses, or comparable analytical products and communicating findings to leadership.
6. 6. Experience coordinating complex cross-functional data or reporting initiatives with recurring deadlines and confidential student or institutional information.

Preferred Qualifications

1. 1. Master’s degree in a related field.
2. 2. Experience with Slate, PeopleSoft, OnBase, Tableau, Argos, Excel, SPSS, Python, SQL, or comparable platforms and tools.
3. 3. Experience with Common App, ApplyTexas, Encoura, College Board, direct-admissions programs, or other external enrollment data sources.
4. 4. Experience with THECB, TEA, dual-credit reporting, data-sharing agreements, or higher-education regulatory and partner reporting.
5. 5. Experience coordinating vendor renewals, data requirements, analytics deliverables, or complex projects.
6. 6. Supervisory, work-lead, project-lead, data-governance, or formal quality-assurance experience.

Additional Information

Required Application Materials

1. 1. Cover Letter
2. 2. Résumé
3. 3. List of References
4. 4. Transcripts (Preferred)
5. 5. Letters of Recommendation (Preferred)

Conditions of Employment

1. 1. The job description is not a complete list of all responsibilities and duties performed by employees. Employees may perform other related duties as assigned by their immediate supervisor.
2. 2. Employment is subject to an introductory period to monitor employee performance.
3. 3. Once hired, the prospective employee must present documentation within three (3) days of the hire date to establish their identity and employment eligibility as required by Immigration and Customs Enforcement (ICE). Applicants must be able to show proof of eligibility to work in the United States by time of hire. UTPB participates in e-Verify.
4. 4. Employees must be able and willing to travel and perform duties away from campus as necessary and must be able to operate a licensed motor vehicle, have access to a dependable motor vehicle, and possess a valid state driver’s license. Must have and maintain a satisfactory driver’s record.
5. 5. Employment is contingent upon a successful background check.
6. 6. UT Permian Basin is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Schedule

Generally, the normal work hours for the university are Monday through Thursday, 7:30 – 5:30 pm; Friday, 8:00 am – 12:00 pm with a one-hour lunch. The individual holding this position may need to be available early morning, evening, and on weekends to meet the needs of the department. Hours worked may differ with some departments.

Standard Working Conditions

1. 1. Able to lift various materials up to 25 pounds on an occasional basis.
2. 2. Able to bend, crouch, and reach continuously.
3. 3. Physically able remain seated, frequently to continuously.
4. 4. Able to remain standing up to 15% of the time.
5. 5. Possesses dexterity abilities required to perform job duties including extensive keyboard work, operating office equipment, performing filing, and other job-related responsibilities that include extensive wrist and hand movement.
6. 6. Standard working conditions may differ depending on department and occupation

University Benefits

1. 1. UT Permian Basin offers an excellent compensation package including heath, retirement, & fringe benefits for eligible employees.
2. 2. Coverage includes medical, prescriptions, life insurance, AD&D, and matching retirement provided by UTPB.
3. 3. You may also be eligible to add dental, vision, family coverage, & flex-spending accounts, additional retirement, and a few other coverages as options too.
4. 4. Fringe benefits include tuition reimbursement (after one year of service), wellness breaks, employee assistant program (EAP), and meal deals, among other perks and discounts!
5. 5. Our benefits package, along with an ample leave policy, make for a great total compensation package.

About the University

The University of Texas Permian Basin is located in Odessa, Texas. It was authorized by the Texas Legislature in 1969 and founded in 1973. The Permian Basin is one of the fastest-growing, culturally vibrant, economically invigorated regions of the country – full of industry, culture, and wide-open spaces. At the academic heart of this area sits The University of Texas Permian Basin – which every year, delivers smart, savvy leaders across the U.S.

As a regional, comprehensive institution, The University of Texas Permian Basin serves a diverse community of students from the region, the state, and beyond. Through excellence in student-centered teaching, learning, research, and public service, the University cultivates engaged citizens and impacts lives while advancing the technology and public interests of West Texas.

Our vision is that the University of Texas Permian Basin will be an innovative, responsive university that thinks large and lives local. We will lead in advancing education, research, economic competitiveness, and cultural enrichment. Visit our social media sites below for more information.

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Thank you for your consideration in today’s job market. We look forward to connecting with you more in the future.