Director of Email Remarketing & Growth

OneMain Financial

Baltimore (MD)

Hybrid

USD 110,000 - 150,000

Full time

14 days+
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Benefits offered by this job

Hybrid schedule

Job summary

OneMain Financial is seeking an Associate Director of Email Remarketing to own and evolve our email remarketing ecosystem. You will lead strategy, testing, and cross-functional execution to drive visits to OMF.com, submitted applications, and booked loans.

You bring 8+ years in strategic email marketing, strong analytics, and the ability to collaborate with marketing, analytics, and product teams. This is a hybrid in-office role with a focus on performance and impact.

Qualifications

  • 8+ years of strategic email marketing experience in customer acquisition.
  • Ability to define and execute email remarketing strategies with testing frameworks.
  • Strong analytical skills to drive marketing initiatives and reporting.

Responsibilities

  • Define annual email remarketing strategy and communication plans to increase leads and site visits.
  • Develop email testing frameworks aligned with business objectives.
  • Collaborate with cross-functional teams to deploy email campaigns and measure impact.

Skills

Email marketing strategy
Analytics
Cross-functional collaboration
Project management
Communication

Education

Bachelor's degree
MBA (bonus)

Tools

Adobe Campaign
MS Office

Job description

OneMain Financial is seeking an Associate Director of Email Remarketing to own and evolve our email remarketing ecosystem. You will lead strategy, testing, and cross-functional execution to drive visits to OMF.com, submitted applications, and booked loans.

You bring 8+ years in strategic email marketing, strong analytics, and the ability to collaborate with marketing, analytics, and product teams. This is a hybrid in-office role with a focus on performance and impact.

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