Director of Creative & Marketing Strategy

Millman Search; Houston (TX); On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Employee discount

Comprehensive benefits package

Job summary

Millman Search is seeking a Director of Creative & Marketing Strategy for a Houston-based luxury tabletop and gift retailer. This hands-on, individual contributor role drives brand vision across store, website, social, and email, working with the Owner to grow foot traffic and online sales.

The position requires 7+ years in marketing with luxury retail experience and on-site in Houston. A portfolio demonstrating luxury styling and campaigns is highly valued.

Qualifications

• 7+ years in marketing or brand roles, with at least 3 in luxury retail or a similar high-end category
• A trained eye for luxury product, styling and presentation, shown in a portfolio of campaigns
• Hands-on skill creating social content: photography, short-form video, copywriting and basic design (Canva or Adobe)
• Experience planning in-store or client events that measurably drove traffic and sales
• Working knowledge of e-commerce platforms (Shopify or similar), email platforms (Klaviyo or similar) and social analytics
• Understanding of MAP agreements and vendor guidelines
• Comfortable in a small business with no layers: roll-up-your-sleeves, self-directed and resourceful
• Able to work on-site in Houston, including some evenings and weekends for events and peak seasons

Responsibilities

• Own the creative vision across store, website, social, email and print so the brand reads as consistently luxury
• Build and run an annual marketing calendar tied to seasons, holidays, bridal and gifting moments, and vendor launches
• Set marketing goals and report results (store traffic, online revenue, email and social engagement) to the Owner
• Conceive and execute in-store events, trunk shows, designer appearances, private shopping nights and community partnerships
• Develop local outreach with interior designers, event planners, wedding professionals and corporate gifting clients
• Lead social strategy and create content personally: styling, photography, short-form video and copy
• Grow and engage our audience on Instagram, Pinterest, Facebook and emerging channels
• Direct email strategy, creative and segmentation; work with digital marketing support on execution and paid search
• Improve product storytelling, photography and merchandising on the website
• Ensure online pricing and promotions comply with MAP agreements
• Style windows, tablescapes and displays that make customers want to buy the whole look
• Spot the potential in our assortment and turn it into compelling campaigns and in-store stories
• Work the floor during peak seasons and events, and support sales of high-value and registry clients
• Jump in wherever the business needs you, from packing a gift for a VIP to briefing a photographer
• Manage a modest marketing budget and outside vendors (printers, photographers, freelancers)

Skills

Marketing experience

Luxury retail

Social content creation

In-store events planning

E-commerce knowledge

Email platforms (Klaviyo)

Content creation tools (Canva/Adobe)

MAP agreements knowledge

Self-directed

On-site in Houston

Education

Bachelor’s degree in marketing/communications/design

Tools

Shopify

Klaviyo

Canva

Adobe Creative Suite

Job description

Director of Creative & Marketing Strategy

Job Description | Houston, TX

Title

Director of Creative & Marketing Strategy

Location

Houston, TX (on-site, full-time)

Reports to

Owner

About the company

We are a Houston-based luxury tabletop and gift business with a strong e-commerce presence and a beautifully rebuilt brick-and-mortar boutique. Our store is a true destination: customers seek us out, and we want to give many more of them a reason to make the trip.

The business is part of a long-standing, family-owned steel company. That backing brings stability and a strong benefits package that is rare for a boutique retailer.

We carry fine tabletop, giftware and home brands, and we are looking for a creative, commercially minded leader to help us tell their story in-store, online and in the inbox.

The role

The Director of Creative & Marketing Strategy is the creative engine of the business: one person who sets the vision and also does the work. Working directly with the Owner, you will drive foot traffic to the boutique, grow online sales, and make every touchpoint feel unmistakably luxury.

This is a hands-on, individual contributor role. You will be as comfortable restyling a display table or shooting product content on a Tuesday as you are presenting a quarterly marketing plan on a Friday. You will partner closely with our store manager and our digital marketing support, who handle paid search and email execution, while you own the creative direction and strategy behind them.

The Owner retains product buying decisions; your job is to see the potential in what we carry and bring it to life. As the business grows, the role has room to grow with it.

Key responsibilities

Creative & brand strategy

• Own the creative vision across store, website, social, email and print so the brand reads as consistently luxury.
• Build and run an annual marketing calendar tied to seasons, holidays, bridal and gifting moments, and vendor launches.
• Set marketing goals and report results (store traffic, online revenue, email and social engagement) to the Owner.

Drive foot traffic to the boutique

• Conceive and execute in-store events, trunk shows, designer appearances, private shopping nights and community partnerships.
• Develop local outreach with interior designers, event planners, wedding professionals and corporate gifting clients.
• Partner with the store manager on clienteling programs that bring top customers back.

Social media & content

• Lead social strategy and create content personally: styling, photography, short-form video and copy.
• Grow and engage our audience on Instagram, Pinterest, Facebook and emerging channels.
• Manage relationships with influencers, local media and content collaborators.

Email & e-commerce

• Direct email strategy, creative and segmentation; work with digital marketing support on execution and paid search.
• Improve product storytelling, photography and merchandising on the website.
• Ensure online pricing and promotions comply with vendors’ Minimum Advertised Price (MAP) agreements.
• Style windows, tablescapes and displays that make customers want to buy the whole look.
• Spot the potential in our assortment and turn it into compelling campaigns and in-store stories.
• Work the floor during peak seasons and events, and support sales of high-value and registry clients.

Wear many hats

• Jump in wherever the business needs you, from packing a gift for a VIP to briefing a photographer.
• Manage a modest marketing budget and outside vendors (printers, photographers, freelancers).

Qualifications

Required

• 7+ years in marketing, creative or brand roles, with at least 3 in luxury retail, home, tabletop, jewelry, fashion or a similar high-end category.
• A trained eye for luxury product, styling and presentation, shown in a portfolio of campaigns, content or merchandising.
• Hands-on skill creating social content: photography, short-form video, copywriting and basic design (Canva or Adobe).
• Experience planning in-store or client events that measurably drove traffic and sales.
• Working knowledge of e-commerce (Shopify or similar), email platforms (Klaviyo or similar) and social analytics.
• Understanding of MAP agreements and vendor co-op or brand guidelines.
• Comfortable in a small business with no layers: roll-up-your-sleeves, self-directed and resourceful.
• Able to work on-site in Houston, including some evenings and weekends for events and peak seasons.

Preferred

• Existing relationships in Houston’s design, philanthropic, bridal or luxury community.
• Experience with luxury tabletop, giftware or home brands and their vendor programs.
• Background in visual merchandising or retail sales leadership.
• Bachelor’s degree in marketing, design, communications or a related field.
• Base salary: $95,000 – $130,000, depending on experience and portfolio
• Performance bonus: up to 10–15% of base, tied to store traffic, online revenue and event results
• Benefits: comprehensive package through our parent company, including medical, dental and vision (details to be confirmed with the Owner)
• Employee discount on our luxury tabletop and gift collections
• Schedule: full-time, on-site in Houston; some evenings and weekends for events and the holiday season