Director of Certification Strategy & Growth

Automatic Data Processing, Inc.; Florida; Hybrid; USD 140,000 - 200,000; Full time

Job summary

The Institute of Internal Auditors (IIA) in Lake Mary, Florida, hybrid is seeking a Director, Certification Product Strategy to lead the strategic direction, market positioning, and performance of its global certification portfolio.

You will oversee certification strategy, market research, and portfolio financials, guide product communications, and manage technical operations through managers, collaborating with senior leadership to drive sustainable growth.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Education, or a related field.
• Minimum of 5 years of experience in product management, product strategy, or portfolio leadership, including at least 3 years leading people managers.
• Experience managing product portfolio financial performance, including forecasting, variance analysis, and data-driven decision-making.
• Experience leading cross-functional teams, including technical operations and distributed or offshore team structures.
• Proficiency with Microsoft Office, analytics and data visualization tools, and product or project management platforms.
• Excellent written and verbal communication skills, executive presence, and the ability to influence senior leadership.
• Ability to translate strategic objectives into prioritized execution plans and lead teams through ambiguity.
• Strong interpersonal skills, emotional intelligence, and a customer-centric leadership approach.

Responsibilities

• Develop and execute a long-term strategy and vision for certification portfolio.
• Lead market research and customer intelligence initiatives to identify opportunities for new certifications, product enhancements, and portfolio growth.
• Translate market trends, customer needs, and competitive insights into strategic product decisions.
• Guide product positioning, priorities, and strategic initiatives to support sustained growth.
• Oversee certification portfolio performance, including financial forecasting, revenue trends, variance analysis, and performance against targets.
• Coordinate resources, timelines, and priorities across multiple teams to ensure successful execution of portfolio initiatives.
• Lead technical operations through team managers, establishing clear priorities, performance expectations, and accountability.
• Oversee certification delivery technology strategy, system enhancements, and the reliable execution of core operational processes.
• Use performance data and business insights to identify risks, recommend improvements, and support informed decision-making.
• Direct external communications for certification launches, product updates, policy changes, and program enhancements.
• Ensure certification-related communications are clear, consistent, timely, and aligned with organizational priorities.
• Partner with Marketing, Institute Relations, Chapter Engagement, and other internal teams on product development, go-to-market strategies, and campaigns.
• Collaborate with senior leadership to address business challenges, align strategic priorities, and achieve organizational objectives.
• Lead and develop high-performing product strategy and technical operations teams through their managers.
• Coach and mentor managers, strengthen leadership capabilities, and promote accountability.
• Guide teams through changing priorities and complex business challenges while maintaining focus on strategic outcomes.

Skills

Product strategy

Portfolio leadership

Financial forecasting

Cross-functional leadership

Executive communication

Data analysis

Strategic planning

Education

Bachelor's degree

Tools

Microsoft Office

Job description

The Institute of Internal Auditors (IIA) in Lake Mary, Florida, hybrid is seeking a Director, Certification Product Strategy to lead the strategic direction, market positioning, and performance of its global certification portfolio.

You will oversee certification strategy, market research, and portfolio financials, guide product communications, and manage technical operations through managers, collaborating with senior leadership to drive sustainable growth.