Director of Business Development, CPG at Datassential

Matcha; Northern (KY); Hybrid; USD 175,000 - 250,000; Full time

Benefits offered by this job

Competitive salary with incentives

Medical, Dental, Vision Insurance (no‑

401K with company match

Job summary

Datassential, a remote-first, globally distributed company in the food and beverage intelligence space, is seeking a results-driven sales leader for the CPG market. You will engage with senior stakeholders, lead multi-stakeholder sales cycles, and build strategic partnerships to drive revenue.

You’ll collaborate across internal teams to align client needs with our solution roadmap and participate in industry events to grow Datassential’s footprint. Remote work supports travel up to 25%.

Qualifications

• Requires 5+ years of quota-carrying B2B SaaS sales or BD experience.
• Commercial experience in CPG or retail ideal.
• Proven ability to build C-level relationships.

Responsibilities

• Build relationships with innovation, insights, and category leaders through outreach and events.
• Lead consultative discovery conversations to uncover business challenges and position Datassential as a partner.
• Identify and cultivate strategic partnerships for piloting and refining solutions.
• Share client insights with internal teams to sharpen market positioning.
• Collaborate cross-functionally to reflect client needs in go-to-market plans.
• Represent Datassential at industry trade shows and events.
• Drive new business growth within the assigned segment.

Skills

Relationship building

Full-cycle selling

Strategic & curious

Collaborative partner

Travel readiness

AI tool interest

Tools

CRM tools

Job description

Who We Are

Datassential is a leading global intelligence platform for the food and beverage industry. Leveraging billions of data points and cutting-edge AI, we provide a suite of innovative solutions that empower more than 90% of the world's largest food and beverage brands to develop, market, and sell their products more effectively.

Based in Chicago, USA, Datassential has expanded its global reach through strategic acquisitions of CHD Expert (France) in 2022 and Brizo Data, Inc. (Canada) in 2025. In 2024, we secured investment from top-tier private equity firms New Mountain Capital and Endicott Capital, a milestone that fuels our accelerated product roadmap and strengthens our research and development, enabling us to deliver even greater value to our clients.

Our remote-first, globally distributed team thrives on diverse perspectives and deep expertise in the food and beverage space. Food brings people together, and at Datassential's table, there's room for everyone.

What We Need

We are seeking a results-driven sales leader to help grow our footprint in the consumer packaged goods (CPG) market. This is a client-facing, relationship-first role. You'll engage directly with CPG innovation, insights, marketing, and category leads to build strategic partnerships with key accounts. You know how to navigate complex, multi-stakeholder sales cycles and build the kind of trust that turns relationships into long-term revenue.

Who You Are

• A Relationship Builder: You earn trust quickly with senior stakeholders and are comfortable leading exploratory, consultative conversations.

• A Full-Cycle Seller: You've run complex, multi-stakeholder sales processes end to end.

• Strategic and Curious: You ask sharp questions, listen for unmet needs, and translate what you hear into clear, actionable input.

• A Collaborative Partner: You work closely with internal teams to align client needs with our solution roadmap.

What You Will Do

• Build relationships with innovation, insights, and category management leaders through direct outreach, networking, and industry events.

• Lead consultative discovery conversations with clients to uncover business challenges and position Datassential as a strategic partner.

• Identify and cultivate strategic partnerships with clients who work closely with us on piloting and refining solutions.

• Share client insights with internal teams to sharpen how we position and sell into the market

• Work cross-functionally to ensure client needs are reflected in how we go to market.

• Represent Datassential at industry trade shows and key events.

• Drive new business growth within the assigned segment.

What You Bring

• 5+ years of quota-carrying B2B SaaS sales or business development experience.

• Commercial experience in consumer packaged goods or retail.

• Proven ability to build and sustain relationships at the C-level and senior leadership level.

• Experience selling data or data insights into or partnering with marketing, innovation, market research, category management, shopper, or consumer insights buying centers.

• Experience in an early-stage, pre-product-market-fit environment (startup, new business unit, or new market entry).

• Comfortable navigating longer, consultative sales cycles and building relationships before a deal is ready to close.

• Excellent presentation and communication skills, both in person and virtually.

• Ability to travel up to 25% for customer meetings and trade events, planned in advance.

• Interest in building with AI tools such as Claude or ChatGPT.

Compensation

On Target Earnings of $175k-$250k/year. This range includes base salary + commission. Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location.

Benefits

• Competitive salary with performance-based incentives structured around partnership development and pipeline growth.

• Affordable Medical, Dental, and Vision Insurance, including a no-cost employee-only plan.

• Paid parental leave.

• 401K with dollar-for-dollar company match up to 5%.

• Unlimited PTO, recharge days, and a winter holiday break (late December through New Year).

• Wellness Reimbursement or HQ gym access.

Our Table Welcomes All. We embrace diversity of both background and thought and foster an inclusive environment that extends an open landscape of opportunities to everyone. We invite each of us to simply be ourselves. We operate with respect and without judgment, celebrating both the power of the individual as well as our shared humanity.

Datassential is an E-Verify employer.

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please contact [e-mail].