Director, Media Strategy (Remote)

Ladders; United States; Remote; USD 118,000 - 139,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401k

Parental leave

Paid time off

Career growth

DEI initiatives

Sustainability practices

Job summary

Ladders seeks a Director of Media Strategy to lead the development of integrated media plans, connecting consumer insights with performance measurement across the full funnel. The role partners with clients and cross-functional teams to shape strategic recommendations and elevate deliverables for clear business outcomes.

This senior position requires a strong blend of media expertise, analytical thinking, and executive storytelling in a fast-paced, high-visibility environment.

Qualifications

• 9+ years of experience in media strategy and planning.
• B2B experience required.
• Strong knowledge of media planning and measurement techniques.
• Proficiency with AI and data analytics tools.
• Experience with audience‑driven planning tools.
• Strong narrative development skills for executive clients.
• Bachelor's degree in marketing, advertising, or business.

Responsibilities

• Lead the creation of market strategies and full-funnel media plans based on consumer insights.
• Establish quality benchmarks for strategic deliverables and measurement.
• Utilize AI tools for insight generation and reporting.
• Analyze data to provide actionable insights for clients.
• Maintain comprehensive knowledge of client business metrics and competitive landscape.
• Act as the media strategy representative in client interactions and strategy sessions.
• Collaborate cross-functionally to ensure strategic execution and performance.

Skills

Media planning

AI analytics

Executive storytelling

Audience insights

Team leadership

Education

Bachelor's degree

Tools

Audience planning tools

Data analytics tools

AI software

Job description

For our client, we are seeking a Director, Media Strategy to join the team of a leader in the Media space. This role will lead the development of integrated media strategies that connect consumer insights, audience planning, and performance measurement across the full funnel. The Director will partner closely with clients and cross‑functional teams to shape strategic recommendations, elevate deliverables, and drive clear business outcomes. This position requires a strong blend of media expertise, analytical thinking, and executive‑level storytelling in a fast‑paced, high‑visibility environment.

Location: Remote - US based candidates only, no visa sponsorship available

Compensation: $118,000 – $139,000 annually

Responsibilities

• Lead the creation of market strategies and full-funnel media plans based on consumer insights
• Establish quality benchmarks for strategic deliverables and measurement
• Utilize AI tools for insight generation and reporting
• Analyze data to provide actionable insights for clients
• Maintain comprehensive knowledge of client business metrics and competitive landscape
• Act as the media strategy representative in client interactions and strategy sessions
• Collaborate cross-functionally to ensure strategic execution and performance

Qualifications

• 9+ years of experience in media strategy and planning
• B2B experience required
• Strong knowledge of media planning and measurement techniques
• Proficiency with AI and data analytics tools
• Experience with audience‑driven planning tools
• Strong narrative development skills for executive clients
• Experience leading teams in high‑pressure environmentsBachelor's degree in marketing, advertising, or business

Benefits

• Comprehensive medical, dental, and vision insurance
• Generous paid time off and company‑wide holidays
• 401k plan with company contribution
• Paid parental leave
• Focus on work‑life balance and personal well‑being
• Opportunities for career growth in an innovative company
• Diversity and inclusion efforts with active employee resource groups
• Commitment to sustainable practices and DEI initiatives

Our client is an equal opportunity employer.