Director, Marketing Tech Strategy & Roadmap

Charles Schwab Corporation; Austin (TX); On-site; USD 180,000 - 280,000; Full time

Job summary

Charles Schwab Corporation in Austin, TX, seeks a Director of Marketing Technology Portfolio & Planning to lead cross-functional planning and a unified roadmap for core and emerging marketing technology capabilities. The role partners with enterprise stakeholders to consolidate priorities, frame decisions, and drive investment aligned to business outcomes.

You will own the long-term strategy, governance, and delivery framework, ensuring marketing investments deliver measurable value while

Qualifications

• 15+ years in marketing technology, strategic planning, consulting, or related roles with a track record of delivering integrated plans.
• Experience developing capability strategies, multiyear roadmaps, business cases, and investment priorities.
• Direct people leadership experience including hiring, coaching, and performance management.
• Strong business acumen to translate marketer needs into requirements and recommendations.
• Experience leading cross-functional initiatives and influencing senior stakeholders.
• Experience overseeing a marketing technology portfolio end to end, including budgeting and forecasting.
• Excellent executive communication, storytelling with data, and decision-driving skills.
• Challenger mindset with a focus on simplifying work and increasing scale and efficiency.

Responsibilities

• Own long-term strategy, planning framework, and integrated roadmap for Marketing Technology capabilities.
• Aggregate investment opportunities across Marketing and partner groups and facilitate prioritization.
• Lead cross-functional discovery, intake, and roadmap planning with multiple enterprise teams.
• Act as point person for Marketing in cross-enterprise planning processes.
• Partner with Technology to optimize the marketing tech ecosystem and speed to market.
• Translate complex needs into clear decisions, trade-offs, and execution plans.
• Establish governance routines to improve transparency and decision-making.
• Use data and metrics to evaluate capability performance and drive improvements.
• Lead, coach, and develop a high-performing team in a matrixed environment.

Skills

Marketing technology

Strategic planning

Leadership

Stakeholder management

Portfolio management

Governance

Executive communication

Data-informed decisions

Education

Bachelor’s degree or equivalent

Job description

Charles Schwab Corporation in Austin, TX, seeks a Director of Marketing Technology Portfolio & Planning to lead cross-functional planning and a unified roadmap for core and emerging marketing technology capabilities. The role partners with enterprise stakeholders to consolidate priorities, frame decisions, and drive investment aligned to business outcomes.

You will own the long-term strategy, governance, and delivery framework, ensuring marketing investments deliver measurable value while