Director, Marketing Analytics - Corporate (Las Vegas)

Caesars Entertainment; Las Vegas (NV); Hybride; USD 150 000 - 230 000; Plein temps

Résumé du poste

Caesars Entertainment seeks a Director of Marketing Analytics in Las Vegas to lead a team delivering strategic insights across Gaming, Marketing, VIP, and Hospitality. You will guide analyses, translate data into actionable business strategies, and drive profitability and customer-centric initiatives.

The role emphasizes collaboration with senior leaders, adoption of new analytics tools, and developing a high-performing analytics workforce in a dynamic entertainment environment.

Qualifications

• Advanced SQL and programming capability (R, VBA, SAS, Python)
• Experience with data visualization tools (Tableau or MicroStrategy)
• Proficient in Excel and PowerPoint; able to translate data into insights
• Strong business acumen and communication skills for senior stakeholders
• Experience leading analytics projects and mentoring junior staff

Responsabilités

• Lead analytics initiatives focused on customer behavior, campaign performance, loyalty, and revenue optimization
• Translate complex data into actionable insights for senior management
• Partner with cross-functional stakeholders to support strategic initiatives
• Develop and deliver reporting for operating departments to show trends and performance drivers
• Drive use of technology to develop analytics tools and automate processes

Connaissances

SQL

R

Python

Tableau

BigQuery

Excel

PowerPoint

Formation

Bachelor's degree in Finance, Marketing, Economics, Mathematics/Statistics, Hotel Management, Business, or Data Science

Outils

Google BigQuery

MicroStrategy

Tableau

Excel

PowerPoint

Description du poste

Las Vegas, NV, United States (Hybrid)

WE ARE CAESARS
At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward, and all Team Members are expected to uphold them.
Our Mission: “Create the Extraordinary"
Our Vision: “We create spectacular worlds that immerse, inspire and connect you. We don’t perform magic; we create it with excellence."
Our Values: “Blaze the Trail, Together We Win, All-In on Service”
Our corporate social responsibility framework, People Planet Play, represents our continuous dedication to enhancing economic development, uplifting the wellbeing of our Team Members and their families, and making positive contributions to the communities we operate in.

Job Summary

The Director of Marketing Analytics is a key leader in executing the Caesars Entertainment ‘Strategic Analytics’ department mission of providing world class analytical support, delivering insights that drive profit, and being a reliable business partner for all operational areas including Gaming, Marketing, VIP (Casino) Marketing/Operations, and Hospitality (Hotel/ Food & Beverage/Retail/Conventions). They will oversee a team of analysts and or/managers, their development and priorities, and the efficiency, quality and reliability of the team’s processes and analyses. This position is located in Las Vegas, NV.

This role will lead analytics initiatives focused on customer behavior, campaign performance, marketing effectiveness, loyalty, and revenue optimization. The ideal candidate combines strong analytical and problem-solving skills with business acumen and the ability to translate complex data into actionable insights. This role will partner closely with cross-functional stakeholders and help support the continued growth of analytics capabilities across the enterprise.

How You Will Create the Extraordinary

• Become a trusted business partner to Senior leaders in the organization. Leverage these relationships to identify business opportunities; allocate resources against these opportunities while balancing efforts on recurring reports and ad-hoc analyses by taking into account business impact and other relevant factors. Take the responsibility for quality and timeliness of analyses and processes
• Conceptualize, conduct, and lead analyses that are objective, rigorous, insightful, and high-quality with recommendations to help the business improve profitability, operational processes, and customer service – e.g., identification and evaluation of revenue growth opportunities, resource optimization, optimal investment mix, competitive market dynamics, customer behavior, and pricing optimization. Ensure that presentations developed to communicate findings are suitable for distribution to senior management
• Assist business partners in developing their strategies and key initiatives. Develop and communicate ideas for initiatives to drive profit; foster creativity among team members to contribute to the pipeline of potential projects. Help business partners with implementation and evaluation of strategic projects
• Design and deliver reporting for operating departments to provide senior leaders visibility into trends and business performance drivers
• Drive the use of technology (e.g., SQL, R, Tableau, Google BigQuery, Python) to develop analytics and reporting tools; lead integration of new technologies and tools into the department’s processes
• Work as a change agent to identify and execute improvements, including automation, that drive material efficiencies in processes and reporting
• Lead large-scale cross-Analytics team projects and share findings with relevant property and corporate stakeholders
• Drive training, on-boarding, and development of junior analysts in technical skills, tools & processes. Sustain a pipeline of talent who will maintain/raise the overall capabilities of the team and who will adhere to the desired behavioral tenets of the Analytics department. Mentor the junior staff and help them develop their critical thinking skills, analytical techniques, and business acumen.
• Serve as a visible leader of the Analytics department and make substantive contributions toward its goal of providing world-class analytics and substantial, measurable value to the organization. Champion honesty, integrity, and teamwork within the department

What You Will Need

• Demonstrated business acumen for the Casino industry; ability to understand the broader context of analyses and to tailor recommendations accordingly
• Outstanding quantitative and analytical skills, with a track record of driving substantial, measurable business outcomes through well-structured and communicated analyses
• Advanced skills in SQL and ideally one or more of the following programming languages: R, VBA, SAS, Python, and experience in working with Google BigQuery. Experience in leading projects using web-based data visualization tools, such as Tableau or Microstrategy. Proficient in working with Microsoft Excel and PowerPoint
• Exceptional critical thinking, problem solving, and written and verbal communication skills. Comfort in articulating complex information and analyses to a variety of audiences and particularly to the highest levels of management. Ability to make recommendations to business partners and effectively influence decisions and strategies
• Strong interpersonal, communication and consensus building skills; able to develop and manage relationships with senior stakeholders and resolve conflicts in priorities among stakeholders consistent with the financial objectives and Caesars’ Strategic Architecture
• Ability to manage priorities for the team, and meet deadlines while consistently delivering consistently accurate and high-quality work
• Proven, superior leadership skills including project management, time management, coaching and innovation; ability to motivate the team and promote teamwork
• Ability to uphold and demonstrate the highest level of integrity

ADDITIONAL REQUIREMENTS (PREFERRED)

• 7+ years of professional work (or equivalent experience)
• Bachelor's degree from a top-tier program in one of the following areas: Finance, Marketing, Engineering, Economics, Mathematics/Statistics, Hotel Management, Business, or Data Science
• Graduate Degree in one of the following areas or in an equivalent technical field: Business, Economics, Mathematics/Statistics, Hotel Management
• Experience in the application of statistical analysis and test/control to the casino business
• Prior experience in the gaming/hospitality industry and experience in analytics

About Us

At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.
Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary". Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars". If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.

TOGETHER WE WIN
We believe in delivering family-style service—an approach that fosters warmth, connection, and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family, creating a welcoming environment built on respect, teamwork, and personalized attention. Whether assisting customers or collaborating with coworkers, we prioritize service that is thoughtful, supportive, and rooted in genuine relationships.
DISCLAIMER
These statements are intended to describe the general nature and level of work being performed in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of the position. The Company reserves the right to make changes to the job description whenever necessary.
As part of the onboarding process for new hires, candidates will be required to complete a background check. In addition, pre-employment drug testing is mandatory for any role operating a motor vehicle (Valet, Bus Drivers, Limo Drivers), Facilities and/or Engineering, Lifeguards, Pilots, Security and Surveillance roles. Pre-employment screenings will be completed prior to an offer being extended, except where applicable law requires that such pre-employment screening may occur post-offer. The Company is an equal opportunity employer and does not discriminate against employees or applicants based on race, color, national origin, sex, age over 40, religion, disability, sexual orientation, gender identity or expression, veteran status, marital status, or any other characteristic protected by law.
ADA
Caesars Entertainment will engage in an interactive process and make reasonable accommodations, as required by law, for individuals with disabilities or to accommodate pregnancy, pregnancy-related conditions, or where a conflict exists between the position and an individuals’ religious beliefs or practices.
EQUAL EMPLOYMENT OPPORTUNITY
Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a person’s race, color, creed, religion, national origin, sex, marital status, disability, status with regard to public assistance, age, sexual or affectional orientation, gender identity, familial status, ancestry, local human rights commission activity, citizenship, genetic information, protected veteran or military status, or any other protected class.

Job Info

• Job Identification 91219
• Job Category Data Analytics and Business Intelligence
• Job Schedule Full time