Director, Marketing Analytics

Davita Inc.; United States; On-site; USD 170,000 - 180,000; Full time

Job summary

A leading healthcare company is seeking a Director of Marketing Reporting & Analytics to transform marketing practices through data-driven insights. The role involves leading a team, analyzing campaign performance, and providing strategic guidance to enhance marketing effectiveness and member experience.

Qualifications

• 10+ years of experience in marketing analytics.
• Advanced SQL skills.
• Experience with digital marketing metrics.

Responsibilities

• Lead the transformation of Consumer Marketing into a data driven growth engine.
• Build and maintain performance dashboards tracking KPIs.
• Analyze campaign effectiveness and guide marketing optimization.

Skills

Analytical skills

Data visualization

Data literacy

Education

Bachelor's degree in Business, Marketing, Analytics, Economics

Tools

Tableau

DOMO

Power BI

Job description

Teladoc Health is a global, whole person care company made up of a diverse community of people dedicated to transforming the healthcare experience. As an employee, you're empowered to show up every day as your most authentic self and be a part of something bigger - thriving both personally and professionally. Together, let's empower people everywhere to live their healthiest lives.

Teladoc Health is seeking a data-driven and results-oriented Director, Marketing Reporting & Analyticsto join ourConsumer Marketingteam. This high-exposure role will play a critical part in transforming how we plan, execute, and optimize marketing campaigns by embedding analytics into every step of the marketing lifecycle. The ideal candidate is a highly analytical and strategic leader who is equally comfortable diving deep into data, building compelling dashboards, and translating insights into tactical recommendations that drive business growth and improve the member experience.

Essential Duties and Responsibilities

• Lead the transformation of Consumer Marketing into a data driven growth engine, using data to deliver timely and actionable campaign insights across digital and offline channels

• Build and maintain performance dashboards (e.g., Tableau, DOMO) that track KPIs such as ROMI, ROAS, NPS, and registration volume

• Implement and lead daily, weekly, and monthly business reviews with insight packages, opportunity diagnostics, and strategic guidance

• Analyze campaign effectiveness, test-and-learn results, and audience trends to guide marketing optimization

• Contribute to forecasting models and budget performance diagnostics in collaboration with Finance and Strategy

• Maintain data quality and accuracy across marketing performance reports, coordinating with Data Engineering and Martech teams

• Educate and empower marketing stakeholders on data literacy and insights self-service tools

• Build and nurture a high performing team of two business analysts

Supervisory Responsibilities

Yes

Required Qualifications

• 10+ years of experience in marketing analytics

• 10 years of experience creating and executing on roadmaps within a marketing function.

• Advanced SQL skills

• Advanced proficiency with visualization tools like Tableau, DOMO, or Power BI

• 5 years of experience with digital marketing metrics (CPM, CPA, CTR, conversion rate) and media measurement techniques

• Minimum of 3 years building and leading high-performing teams

• Bachelor's degree in Business, Marketing, Analytics, Economics.

Preferred Qualifications

• Master's Degree

• Healthcare industry experience

• Has a bias for action and is comfortable working in a fast-paced environment with shifting priorities and high visibility

• Demonstrated ability to translate complex data into clear narratives and actionable recommendations

• Experience successfully collaborating with cross-functional teams, including Marketing, Data Science, Product, and Finance

About Us

Teladoc Health is the global virtual care leader, offering the only comprehensive virtual care solution spanning telehealth, expert medical, and licensed platform services. Teladoc Health serves the world's leading insurers, employers, and health systems and helps millions of people around the world resolve their healthcare needs with confidence.

The base salary range for this position is$170,000 - $180,000.In addition to a base salary, this position is eligible for a performance bonus and benefits (subject to eligibility requirements) listed here:Teladoc Health Benefits 2025.Total compensation is based on several factors including, but not limited to, type of position, location, education level, work experience, and certifications.This information is applicable for all full-time positions.

Teladoc Health will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.

Why Join Teladoc Health?

A New Category in Healthcare:Teladoc Health is transforming the healthcare experience and empowering people everywhere to live healthier lives.

Our Work Truly Matters: Recognized as the world leader in whole-person virtual care, Teladoc Health uses proprietary health signals and personalized interactions to drive better health outcomes across the full continuum of care, at every stage in a person's health journey.

Make an Impact: In more than 175 countries and ranked Best in KLAS for Virtual Care Platforms in 2020, Teladoc Health leverages more than a decade of expertise and data-driven insights to meet the growing virtual care needs of consumers and healthcare professionals.

Focus on PEOPLE:Teladoc Health has been recognized as a top employerby numerous media and professional organizations. Talented, passionate individuals make the difference, in this fast-moving, collaborative, and inspiring environment.

Diversity and Inclusion:At Teladoc Health we believe that personal and professional diversity is the key to innovation. We hire based solely on your strengths and qualifications, and the way in which those strengths can directly contribute to your success in your new position.

Growth and Innovation:We've already made healthcare yet remain on the threshold of very big things. Come grow with us and support our mission to make a tangible difference in the lives of our Members.

As an Equal Opportunity Employer, we never have and never will discriminate against any job candidate or employee due to age, race, religion, color, ethnicity, national origin, gender, gender identity/expression, sexual orientation, membership in an employee organization, medical condition, family history, genetic information, veteran status, marital status, parental status or pregnancy.

Teladoc Health respects your privacy and is committed to maintaining the confidentiality and security of your personal information. In furtherance of your employment relationship with Teladoc Health, we collect personal information responsibly and in accordance with applicable data privacy laws, including but not limited to, the California Consumer Privacy Act (CCPA). Personal information is defined as: Any information or set of information relating to you, including (a) all information that identifies you or could reasonably be used to identify you, and (b) all information that any applicable law treats as personal information. Teladoc Health's Notice of Privacy Practices for U.S. Employees' Personal information is availableat this link.