Sr Manager/Associate Director, Digital Marketing Analytics Redwood City, California, United States

Corcept Therapeutics Inc; Redwood City (CA); On-site; USD 167,000 - 247,000; Full time

Job summary

A leading company in cortisol modulation is seeking a Sr Manager/Associate Director of Digital Marketing Analytics. The role involves leading digital analytics across various channels to shape marketing strategies and improve healthcare provider engagement. The ideal candidate will have deep analytical skills coupled with digital marketing fluency and a strategic mindset, contributing to impactful insights that drive patient support and engagement initiatives.

Qualifications

• 5+ years of experience in digital marketing analytics in pharma/biotech.
• Strong SQL and Excel skills; statistical and machine learning techniques knowledge.
• Experience in regulated environments, collaborating with Marketing, Legal, Compliance.

Responsibilities

• Lead digital analytics for media, email, CRM, and social media to improve HCP engagement.
• Develop measurement frameworks and KPIs aligned with brand objectives.
• Create dashboards that track performance across multiple channels.

Skills

Analytical skills

Digital marketing fluency

Strategic thinking

Collaboration

Education

Bachelor's degree in Marketing, Data Science, Statistics, or related field

Master's degree (preferred)

Tools

Veeva Crossix

Salesforce Marketing Cloud

Google Analytics

ON24

OneTrust

Job description

Sr Manager/Associate Director, Digital Marketing Analytics

Redwood City, California, United States

Corcept is leading the way in the research and development of cortisol modulators, molecules that regulate cortisol activity at the glucocorticoid receptor (GR). To date, we have discovered more than 1,000 selective proprietary cortisol modulators.

In 2012, we received FDA approval of Korlym (mifepristone), the first approved treatment for hypercortisolism (Cushing’s syndrome).

Today, our team and collaborators continue to unlock the possibilities of cortisol modulation as a way to treat serious diseases. With more than 30 ongoing studies across a wide range of disease areas, including endocrinology, oncology, metabolism, and neurology, we remain dedicated to advancing the possibilities of cortisol modulation.

What began as a ripple of scientific truth is now poised to unleash a sea change of discovery representing a fundamental shift in the way we understand and treat disease.

We are looking for an analytically minded and strategic contributor to serve as Senior Manager or Associate Director of Digital Marketing Analytics for our growing Endocrinology division. This role is responsible for leading digital analytics across media, email, CRM, websites, webinars, and social media—providing high-impact insights that shape marketing strategy and improve HCP and patient engagement across digital and offline channels. You will work across a variety of data sources, tools, and teams to bring a holistic, omnichannel view of performance and guide data-driven decisions.

This role offers a unique opportunity to shape how we measure and learn from our digital engagements with healthcare providers and patients. Your insights will directly influence marketing strategy, campaign effectiveness, and ultimately, how we support the patients and providers we serve.

This position is ideal for someone who thrives in a fast-paced, dynamic environment and is comfortable charting their own path while collaborating across cross-functional teams. You will be expected to bring structure to complex questions, define the right metrics, and generate insights that inform business-critical decisions and play a central role in shaping how digital insights guide our commercial strategy.This is a hybrid role typically requiring on-site presence at least 3 days per week.

Responsibilities:

Measurement Strategy & Performance Insights

• Support the development of clear measurement frameworks, KPIs, and testing strategies aligned with brand and omnichannel objectives
• Co-develop and manage test-and-learn experiments to optimize targeting, content, and sequencing
• Design and maintain dashboards and reporting tools that track performance across email, media, social media, website, CRM, webinars, and field channels
• Translate trends and patterns into actionable insights that shape campaign strategy, content development, and promotional planning

Advanced Analytics & Optimization

• Implement predictive models, marketing mix models (MMM), attribution tools, and AI-enabled solutions to inform marketing investment and engagement strategy
• Apply statistical and machine learning approaches to assess promotional impact across the customer experience
• Conduct HCP behavior-based targeting analysis to refine engagement strategies
• Identify and test opportunities for improving campaign performance through audience targeting, content personalization, and channel orchestration

Data Integration & Tools

• Use data from platforms including Veeva Crossix (media measurement), Salesforce Marketing Cloud (email & campaign analytics), OneTrust (compliance), ON24 (webinar), and digital engagement tools (e.g., Google Analytics, social media platforms) to assess marketing performance
• Integrate digital data/ insights with broader commercial and clinical datasets—including patient-level data, specialty pharmacy data, field team activity (Sales, Medical, KAMs, TLLs), market research, and CRM data to deliver a full view of commercial effectiveness
• Ensure analytic output reflects the full context of customer interactions to support cross-functional decision-making, and are grounded in clinical, operational, and commercial realities
• Partner closely with Digital & Omnichannel Marketing, Sales, Legal/Compliance, IT, and other internal teams to ensure analytics are embedded across digital and multimedia marketing initiatives and insights are used to improve touchpoint sequencing, messaging, and field content
• Communicate complex analyses in clear, compelling ways to primary stakeholders/business partners, the Digital & Omnichannel Marketing team, and other
• Contribute to the development of integrated dashboards and operational performance metrics that inform cross-channel decision-making
• Manage relationships with external analytics and data vendors to ensure timely and high-quality data, consistent methodologies, and scalable analytics solutions

Ideal Candidate Profile

• Brings a combination of deep analytical skills, digital marketing fluency, and strategic thinking
• Thrives in ambiguity and is comfortable building new capabilities in a complex, fast-moving environment
• Has a strong track record of communicating data insights clearly and driving real-world impact in a healthcare setting
• Naturally collaborative, curious, and proactive in identifying opportunities to improve patient and HCP engagement

Preferred Skills, Qualifications and Technical Proficiencies:

• Hands-on experience with tools such as Veeva Crossix, Salesforce Marketing Cloud, ON24, OneTrust, Google Analytics, and social media platforms
• Strong SQL and Excel skills; experience with cloud-based data environments (e.g., Snowflake, AWS, Databricks) preferred
• Able to apply statistical and machine learning techniques to analyze performance and inform strategy
• Skilled at developing dashboards, synthesizing complex data, and presenting to senior stakeholders
• Experience working in regulated environments and collaborating with Marketing, Legal, Compliance, and Medical Affairs teams

Preferred Education and Experience:

• Bachelor’s degree required, preferably in Marketing, Data Science, Statistics, or related field required; Master’s preferred
• 5+ years of experience in digital marketing analytics in the pharmaceutical, biotech, or medical device industries

The pay range that the Company reasonably expects to pay for this headquarters-based position is $167,800 - $246,700; the pay ultimately offered may vary based on legitimate considerations, including geographic location, job-related knowledge, skills, experience, and education.

Applicants must be currently authorized to work in the United States on a full-time basis.

For information on how Corcept collects, uses, discloses, protects, and otherwise processes personal information and an explanation of the rights and choices available to you with respect to your personal information, please refer to our Privacy Notice link .

Corcept appreciates the commitment and hard work of all our team members as we strive to discover and develop novel treatments for patients with serious unmet medical needs.

Corcept is an Equal Opportunity Employer

Corcept will not conduct interviews via text message or messaging platforms and will not ask you to download anything as part of your interview. Though we use third-party tools to help with advertising our jobs, please be vigilant in checking that the communication is in fact coming from Corcept.

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