Director, Local Ad Sales (Streaming & Digital)

CBS News and Stations; New York (NY); On-site; USD 176,000 - 200,000; Full time

Job summary

An established industry player is seeking a dynamic Director of Local Ad Sales to drive revenue growth across digital and streaming platforms. This role is pivotal in leading sales teams, fostering collaboration with clients, and crafting innovative advertising solutions. The ideal candidate will possess strong sales and negotiation skills, along with a passion for diversity and inclusion. Join a forward-thinking company that values teamwork and offers competitive benefits, including health coverage and tuition assistance, while making a significant impact in the media landscape.

Benefits

Health Coverage

401(k)

Life Insurance

Disability Insurance

Tuition Assistance

Paid Time Off (PTO)

Sales Incentives

Qualifications

• 5+ years in advertising/media with a focus on streaming sales.
• Strong sales and negotiation skills are essential.

Responsibilities

• Lead sales teams to generate new business in digital & streaming.
• Collaborate with clients to develop effective media plans.

Skills

Sales Skills

Negotiation Skills

Presentation Skills

Communication Skills

Analytical Skills

Education

Bachelor's Degree in Business or Related Field

Tools

Salesforce

Google Analytics

PowerPoint

Excel

Job description

Director, Local Ad Sales (Streaming & Digital)

Join to apply for the Director, Local Ad Sales (Streaming & Digital) role at CBS News and Stations.

Position Overview:

The CBS Stations’ Local Ad Sales team is responsible for driving all local revenue growth across Paramount Global streaming & digital assets, as well as the 27 owned & operated CBS Television Stations. This team collaborates across divisions, providing leadership that drives GTM strategy, innovation, training, development, and revenue generation.

Role Details:

The Regional Digital Sales Director will oversee sales teams within CBS Stations’ markets, focusing on digital & streaming revenue growth across assets like Paramount+, CBS, Pluto TV, and more. Reporting to the Vice President, Local Digital Sales, the role involves leading teams, developing new business, and expanding existing accounts.

Key Responsibilities:

• Lead sales teams to generate new business and grow existing accounts in digital & streaming platforms.
• Collaborate with Account Executives and clients to develop effective digital solutions and media plans.
• Train and support sales teams, emphasizing cross-platform advertising strategies.
• Manage workflow, systems, and processes to advise teams and clients effectively.
• Monitor campaign pacing and efficiency, ensuring delivery and optimization.
• Work with leadership to craft revenue opportunities aligned with corporate initiatives.

Qualifications:

Ideal candidates will have:

• 5+ years in advertising/media, with streaming sales experience preferred.
• Strong sales, negotiation, and presentation skills.
• Excellent communication, organization, and analytical skills.
• Team-oriented mindset with a passion for diversity and inclusion.
• Proficiency in PowerPoint and Excel; familiarity with Salesforce, Google Analytics, and other tools is a plus.

Additional Information:

Salary Range: $176,800 - $200,000. Benefits include health coverage, 401(k), life insurance, disability, tuition assistance, PTO, and sales incentives. Paramount is an equal opportunity employer committed to diversity and inclusion.