Director, Integrated Marketing & Brand Growth

The Johns Hopkins University; Baltimore (MD); Híbrido; USD 75 000 - 132 000; Tempo integral

Resumo da oferta

The Johns Hopkins University seeks a Director of Integrated Marketing for Hopkins Edge to build and lead integrated marketing, digital presence, and brand execution. The role drives data‑driven strategies to elevate Hopkins Edge among prospective learners, businesses, and external partners within a hybrid/Homewood Campus setting.

As a strategic leader and hands‑on executor, you will stand up core marketing functions, manage the budget, and evolve the team as resources grow.

Qualificações

• Bachelor's Degree in Fine Arts, Graphic Design, or a related field.
• Five years of related experience and a portfolio.
• Additional education may substitute for required experience and additional related experience may substitute for required education beyond a high school diploma/graduation equivalent, to the extent permitted by the JHU equivalency formula.

Responsabilidades

• Develop, recommend, and deliver the creative design vision and leadership to best achieve strategic communications and marketing goals.
• Align creative strategies with the overall communications and marketing strategy, as articulated and evolved.
• Proactively recommend ways to leverage the creative design team’s time and talents for maximum success toward articulated goals and objectives.
• Use strategic thinking to drive engagement of audiences with strong communications graphics, photography, and impactful infographics for use within digital and social media platforms.
• Provide input on the latest and relevant visual communications and graphic design trends.

Conhecimentos

Creative Leadership

Branding

Graphic Design

Budgeting

Vendor Management

Formação académica

Bachelor's Degree in Fine Arts or Graphic Design

Descrição da oferta de emprego

The Johns Hopkins University seeks a Director of Integrated Marketing for Hopkins Edge to build and lead integrated marketing, digital presence, and brand execution. The role drives data‑driven strategies to elevate Hopkins Edge among prospective learners, businesses, and external partners within a hybrid/Homewood Campus setting.

As a strategic leader and hands‑on executor, you will stand up core marketing functions, manage the budget, and evolve the team as resources grow.