Director, Independent Agencies Growth

Samba; New York (NY); On-site; USD 315,000 - 385,000; Full time

Job summary

Samba is a media intelligence company. This Director, Independent Agencies role demands ownership of a revenue-generating segment and leadership of a high-performing sales team. You will define go-to-market strategy and build deep agency relationships to scale measurement, targeting, and attribution solutions.

You will hire and coach leaders, close your own deals, and travel as needed to engage clients, while maintaining a strong pipeline and Salesforce discipline.

Qualifications

• 8+ years of experience in advertising, digital media, adtech, or data/analytics sales.
• Proven track record selling into or alongside media agencies.
• People-leadership experience—built, coached, and retained high-performing sales talent.
• Player-coach mindset: you still love to sell and carry a number.
• Deep familiarity with the independent agency landscape and buyers.
• Strategic, consultative, and analytical sales approach for partnerships.
• Customer-focused leadership with strong communication and negotiation skills.
• Fluency in cross-screen measurement, targeting, and attribution; Salesforce discipline.

Responsibilities

• Carry your own revenue target across a portfolio of strategic independent media agencies, with pipeline, forecasting, and close accountability.
• Lead as a player-coach: close your own deals while building and mentoring the team.
• Hire, onboard, and mentor a team of agency sellers to create a high-performing culture.
• Define and execute Samba's go-to-market for the independent agency segment—segmentation, packaging, pricing.
• Prospect, qualify, close, and scale new agency partnerships across Samba's solutions.
• Deepen relationships with existing agency partners, expanding adoption across teams and product lines.
• Communicate Samba's offerings and value to agencies via email, phone, and in-person presentations.
• Set targets, forecast, and report on performance with strong Salesforce discipline.
• Partner cross-functionally to ensure campaign success and channel agency feedback to product and measurement science.
• Represent Samba at industry events as a senior voice and knowledge leader.

Skills

Quota attainment

Leadership experience

Player-coach mindset

Independent agency knowledge

Strategic sales approach

Customer-focused leadership

Cross-screen measurement

Salesforce proficiency

Travel readiness

Education

Bachelor's Degree

Tools

Salesforce

Job description

Samba is a media intelligence company. This Director, Independent Agencies role demands ownership of a revenue-generating segment and leadership of a high-performing sales team. You will define go-to-market strategy and build deep agency relationships to scale measurement, targeting, and attribution solutions.

You will hire and coach leaders, close your own deals, and travel as needed to engage clients, while maintaining a strong pipeline and Salesforce discipline.