Director, HCP Growth & Digital Strategy

Halozyme, Inc.; Ewing Township (NJ); On-site; USD 180,000 - 252,000; Full time

Benefits offered by this job

Employee Stock Purchase Program

401(k) matching

Job summary

The role requires 15+ years in pharma/commercial roles, strong digital and omnichannel marketing capabilities, and a track record of managing budgets, agencies, and complex initiatives within a lean, fast-moving organization.

Qualifications

• 15+ years in pharmaceutical/biotech commercial roles with HCP marketing experience.
• Proven track record leading brand strategy, launches or major initiatives.
• Strong digital/omnichannel capabilities and cross-functional leadership.

Responsibilities

• Lead development and execution of HCP marketing strategy for XYOSTED.
• Oversee expansion into new channels and digital, EHR, and KOL engagement.
• Manage budgets, agencies, and cross-functional partnerships.
• Establish KPIs, measure program impact, and optimize investments.
• Collaborate with Sales, Market Access, Medical Affairs and Legal.

Skills

HCP marketing

Digital strategy

Cross-functional leadership

Budget management

Stakeholder management

KOL engagement

Education

Bachelor's degree

Advanced degree preferred

Job description

The role requires 15+ years in pharma/commercial roles, strong digital and omnichannel marketing capabilities, and a track record of managing budgets, agencies, and complex initiatives within a lean, fast-moving organization.