Director, Global Priorities

Warner Music Group; New York (NY); On-site; USD 90,000 - 100,000; Full time

Job summary

Warner Music Group is seeking a Global Priorities Director to lead marketing strategy for the company’s highest‑priority global artists. The role coordinates cross‑functional campaign planning with label affiliates, partners, and creative teams worldwide.

You will localize campaigns with regional partners, manage rollout timelines, and track performance with analytics teams to optimize impact. A passion for music and strong cross‑cultural communication are essential.

Qualifications

• 7+ years in music marketing, global brand management, or international campaigns.
• Experience working across international markets and cultures.
• Excellent organizational skills for multi-stakeholder campaigns.
• Strong written and verbal communication with senior executives.
• Deep passion for music and digital trends.

Responsibilities

• Lead multi-market marketing plans for top global priority artists.
• Collaborate with label teams and regional partners to localize strategies.
• Manage global rollout timelines and go‑to‑market activities.
• Track benchmarks with analytics teams to optimize efforts.
• Identify emerging trends to grow visibility of global artists.

Skills

Global marketing

Campaign management

Cross-functional collaboration

Strategic planning

Communication

Job description

About the Role

The Global Priorities Director at Warner Music Group leads the development and execution of marketing strategy for the company’s highest‑priority global artists. The role coordinates cross‑functional campaign planning and execution, ensuring alignment across label affiliates, commercial partners, and creative teams worldwide.

Responsibilities

• Lead the creation of comprehensive, multi‑market marketing plans for WMG’s top global priority artists in collaboration with label teams and regional partners.
• Partner with WMG affiliates worldwide to localize campaign strategies, share resources, and ensure consistent execution of global priorities.
• Manage global rollout timelines, deliverables, and go‑to‑market activities, ensuring campaigns launch on time and meet performance benchmarks.
• Track key campaign and artist benchmarks globally; work with analytics and marketing intelligence teams to identify insights and optimize efforts.
• Identify and apply emerging global marketing trends, platform innovations, and fan engagement strategies to enhance the visibility and growth of global artists.

Qualifications

• 7+ years of experience in music marketing, global brand management, or international campaign strategy—preferably within a record label, artist management, or entertainment company.
• Demonstrated ability to work across international markets and cultures, with a strong understanding of how to adapt strategy for local audiences while maintaining global cohesion.
• Exceptional organizational skills with experience managing complex, multi‑stakeholder campaigns on tight timelines.
• Strong interpersonal and written communication skills; comfortable working cross‑functionally with senior executives, creatives, and regional teams.
• Deep passion for music and a strong grasp of global pop culture, digital trends, and fan behaviors across platforms and territories.

Requirements

Requires a minimum of 4 days per week in the office to support in‑office collaboration.

Compensation

Salary Range: $90,000 to $100,000 per year. The actual base pay is dependent on factors such as work experience and business needs. Pay range is subject to change at any time.

EEO Statement

Warner Music Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or any other protected status.