Director, Fan Experience & Soccer Community

U.S. Soccer

Atlanta (GA)

Hybrid

USD 90,000 - 130,000

Full time

8 days ago
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Benefits offered by this job

Casual work environment

Job summary

U.S. Soccer is seeking a seasoned Manager of Fan and Soccer Community Experiences to own the end-to-end fan journey across matches, tentpole events, and special moments.

You will craft emotionally resonant experiences that connect live crowds with digital content, and build scalable playbooks for multi-market executions. You will lead cross-functional teams, partner with Events, Production, Ticketing, Growth, and Brand, and manage budgets to deliver memorable, data-informed experiences that

Qualifications

  • 6–8+ years in fan experience, experiential marketing, live events or brand experience.
  • Proven design and delivery of high-impact experiential programs at national scale.
  • Fluent across physical and digital fan experiences and content briefings.
  • Experience programming events as content, not only logistics.
  • Track record of owning significant event budgets.
  • Comfort using data and fan insights to set strategy and investment.

Responsibilities

  • Own the fan experience strategy across matchday, tentpole, and special events.
  • Design and program national team matchday experiences and related moments.
  • Develop repeatable formats and franchises for multi-market events.
  • Lead integrated physical + digital fan journeys from on-site to digital reach.
  • Manage partnerships with Events, Production, Ticketing, and Brand teams.
  • Lead cross-functional teams and manage the fan experience budget end to end.

Skills

Fan experience
Experiential marketing
Live events
Brand experience
Cross-functional collaboration
Data-driven marketing
Budget management
Executive presence
Travel willingness

Education

Bachelor’s degree in Marketing, Sports Management, or Business

Tools

Microsoft Office

Job description

U.S. Soccer is seeking a seasoned Manager of Fan and Soccer Community Experiences to own the end-to-end fan journey across matches, tentpole events, and special moments.

You will craft emotionally resonant experiences that connect live crowds with digital content, and build scalable playbooks for multi-market executions. You will lead cross-functional teams, partner with Events, Production, Ticketing, Growth, and Brand, and manage budgets to deliver memorable, data-informed experiences that

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