Director, Engagement Strategy - VP

HGG IPG Health, LLC; United States; On-site; USD 160,000 - 230,000; Full time

Job summary

Omnicom Group in the United States seeks a VP Director of Engagement Strategy to lead cross-functional initiatives, mentor talent, and drive account growth across healthcare marketing.

You will oversee engagement deliverables, guide senior clients, and shape strategic plans that elevate brand goals with high-impact workshops and collaborative teams.

Qualifications

• Bachelor's degree in Marketing or related field.
• 9+ years of healthcare marketing experience.
• Proficiency with Microsoft Office, including creating complex presentations.
• Experience with brainstorming software (Stormz, Miro, Mural) and online collaboration platforms (Zoom).
• Exceptional written and verbal communication skills, able to present under pressure.
• Strong listening, collaborative style, and ability to influence others.
• Experience leading teams to balance multiple accounts and priorities.

Responsibilities

• Oversee assigned accounts, ensuring quality engagement deliverables and strategic recommendations.
• Interface with senior clients and Account leadership on opportunities.
• Mentor junior engagement strategists and foster career development.
• Synthesize insights into actionable plans to drive brand goals.
• Build relationships with cross-functional teams and partners.
• Provide insights on channels and evaluate value/limitations.
• Lead engagement deliverables on new business pitches and client presentations.
• Direct accounts to ensure strategic and creative quality at scale.

Skills

Strategic leadership

Engagement strategy

Healthcare marketing

Presentation skills

Cross-functional collaboration

Mentoring

Workshop facilitation

Influencing/negotiation

Education

Bachelor's degree in Marketing or related field

Tools

Stormz

Miro

Mural

Zoom

Job description

Job Function: Strategy and Planning

Job Subfunction: Strategy

Job Description

As a VP Director of Engagement Strategy, you will be a strategic leader who spearheads engagement initiatives, cultivating account growth and driving business success. You'll collaborate with cross-functional teams, facilitate workshops, and develop tactical plans that drive results, leveraging your deep understanding of engagement strategy deliverables. As a departmental leader, you will mentor junior talent, advocate for engagement strategy, and ensure seamless project execution. By inspiring teams and influencing strategic decisions, you'll drive business outcomes and agency growth.

A DAY IN THE LIFE

Oversee assigned accounts, ensuring quality engagement deliverables and strategic recommendations. Interface independently with senior clients and Account leadership on existing and new business opportunities. Manage and mentor junior-level engagement strategists, fostering career development. Synthesize insights into actionable plans to drive brand goals, developing impactful engagement strategies. Build positive relationships with cross-functional teams (account management, strategic planning, media, creative) and partner with senior marketing clients to provide strategic guidance. Provide insights on on- and offline channels, evaluating value and limitations. Lead engagement strategy deliverables on new business pitches, presenting to clients and evangelizing engagement strategy's value. Direct accounts on opportunities, ensuring strategic and creative product quality, and collaborating with larger brand teams. Drive business outcomes by delivering high-quality engagement strategies and recommendations.

WHAT YOU WILL NEED

Bachelor's degree in Marketing or related field.

9+ years of healthcare marketing experience.

Proficiency in Microsoft Office (Word, Excel, PowerPoint) with ability to create complex presentations.

Experience with brainstorming software (Stormz, Miro, Mural) and online collaboration platforms (Zoom).

Exceptional written and verbal communication skills, with ability to present in high-pressure situations.

Strong active listening skills, with a collaborative and constructive working style, and proven ability to influence others.

Experience leading teams to make informed decisions, with the ability to balance multiple accounts and prioritize tasks.

Strong problem-solving skills with ability to navigate changing priorities.

$160,000-$230,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. At Omnicom Group, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action — focused on community, impact, and opportunity.